In the past, building websites hosted on WordPress was a difficult task. You would not only have to create whatever you wish in the editor’s very limited interface, but you’d also need to know HTML and code to create sophisticated layouts and styles.
Drag-and-drop page builders plugins have made page editing much more simple. This makes it even easier for newbies, even those with no coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help you find your ultimate page builder that works better for your needs.
Daniel has posted a video review on Design Break that will give you a visual experience. You can still read our article to get an overview of Elementor.
Elementor in Nutshell Elementor Product Archive Rows vs Columns
Before we dive into the meat of this story, let’s first take a look at Elementor.
Elementor is a popular WordPress page builder plugin. Best known for its highly intuitive and feature-rich user interface, it gives users unparalleled access to a wide range of design and customization options to explore. It’s designed to make the process of page building easier and more enjoyable for web design professionals and newbies alike.
One of Elementor’s highlights has to be its convenient drag-and-drop editor, which allows users to drag whatever object they like onto a canvas or workspace that’s big enough to fit most of the screen. You can view your page in the same way potential customers see it with the workspace. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
The basic Elementor version includes all the tools you need to create eye-catching pages. It has an advanced settings section that allows you to fine-tune all your content elements to be as pixel-perfect as possible and incorporate custom coding onto your page.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? Revision History is your friend. Struggling with searching for something that may be difficult to find? You can use the Finder feature to help you. Want to make some adjustments to the mobile version of your page? You can do so right away with Switch View.
It doesn’t stop there, as Elementor has more tricks up its sleeve with Elementor Pro. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
The Downsides
While Elementor may have lots to offer to individuals of all skill levels, we must not fully ignore a few of its disadvantages. First, the majority of Elementor Pro features cannot be accessed by those who have the plugin free. Second, the dashboard may need to be more responsive sometimes. And lastly, some editing refinements may not go exactly as you expect them to.
Pricing
The core version of Elementor gives you enough page design tools to use for free. You may have to sign up for one of the five annual plans if you wish to access additional features not available to Elementor Pro users.
These range from $49 a year with the Essential plan to $999 with the Agency plan. The best thing about these subscriptions is that you can access any upgraded tool without limitations – the only limitation is the number of activations and website licenses.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These are Divi, WPBakery, Beaver Builder, WordPress’s newest editor Gutenberg, Webflow, the Thrive Architect plugin, Brizy, and Oxygen. Let’s begin with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. In terms of the amount it offers, it’s on par with Elementor.
Both interfaces are easy to use, yet powerful and feature a variety of design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
General Interface
Divi’s editing dashboard has a drag-and drop interface. However, if you look at it alongside Elementor, you will notice some differences. While the latter has all the options along the sidebar, Divi has a collapsible floating menu on the bottom of the screen, giving off a more minimalistic appeal.
Customization and Page-Building
Divi, on the other hand, allows you to use complete-website packages. Elementor only offers single-page templates. It is also known as Layouts and has a much larger collection than Elementor.
Both plugins offer the same styling options and don’t require you to code. Both also have similar theme-building features – Divi may have added it as recently as 2019, but Elementor has always had it in store even before then.
Key Features
Divi is more than just a WordPress plugin – it also comes bundled with the Divi theme, which has been dubbed over the years as the “most popular WordPress theme in the world.”
Divi’s split-testing feature is one thing that makes it stand out from Elementor. This feature is especially useful for marketing professionals as they can identify which pages’ elements are most effective in driving higher conversion rates.
Pricing
Unlike Elementor, which gives you plenty of powerful features at just the free version, Divi has no free plan unless it’s a limited 30-day demo trial. Despite this, its two pricing plans are seen as cost-effective and more valuable than the other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. You will be able use Divi on unlimited sites and you will have access to all Elegant Themes products including the Divi theme.
Elementor vs WPBakery
Another one of the widely-used page-building plugins, WPBakery, is also among the first to be released. WPBakery, which was previously known as Visual Composer before the introduction of the website-builder under the same name is now called WPBakery. It offers page creators nearly the same user-friendly and convenient features as Elementor.
Among its stand-outs is the ability to choose between a front-end interface for live site editing and more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
General Interface
Some page builders let you view your page as your customers see it while editing. Some offer a more detailed experience. WPBakery is able to accommodate both. This makes it ideal for not just average web designers but experts as well.
However, there have been concerns over how slow the front-end editor can be compared to the rest. You’ll still have the tools you need to make a beautiful page.
Page-Building and Customization
WPBakery offers over 100 pre-made templates, but this is a far cry from Elementor’s 300+ choices. While the former may lack in abundance, it catches up with an otherwise larger scale of design element offerings in the form of widgets and add-ons, giving it a huge boost ahead of the latter.
Both WPBakery (and Elementor) have the same level and variety of customization tools. However, one may prove too overwhelming for others.
Key Features
WPBakery is known for its multilingual support, which makes it more accessible to non-English users. Next is the Role Manager function, which lets you control whoever gets to access certain sections of the interface.
The plugin’s integrations list and supply of add-ons may not be a big deal for plenty, but we consider it unique enough to stand out among the rest.
Pricing
WPBakery is similar to Divi but does not offer a free version. However, it does offer two pricing options. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The regular version intended for single-site use costs $56, while the extended plan at $299 is intended for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. Beaver Builder, unlike the other plugins, is designed for developers who are skilled in website stability.
Beaver Builder is a popular choice for WordPress developers because it offers clean coding, well-documented PHP and CSS options, as well as other handy features that will make your page run smoothly.
General Interface
Beaver Builder’s editing interface shares the same traits as Divi’s version: your workspace takes up nearly the entirety of your screen, with only a generously-sized horizontal toolbar placed on top of it. Elementor Product Archive Rows vs Columns
To add any column, row or module/widget, simply click the + button in the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Don’t like pop-up windows while you edit? Drag it to create sidebars. Simple!
Page-Building and Customization
Beaver Builder offers a variety of core design tools. However, its advanced settings don’t have as much energy as Elementor. For one, it doesn’t offer motion effects options or custom CSS for individual pages elements, which Elementor is equipped with.
Beaver Builder manages to make each page responsive on all devices, despite this. The Beaver Builder offers two types of templates: full templates (pages) and rows (rows).
The Key Features
Beaver Builder allows developers to add custom code, as we have mentioned. White-labeling is another key feature. This is great for people who create pages or websites for multiple clients.
As for theme-building, Beaver Builder requires you to purchase and integrate with a separate Beaver Themer extension. Although it may seem cumbersome, this extension is still able to integrate with Elementor’s built in theme builder. Elementor Product Archive Rows vs Columns
Pricing
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. The plugin can also be downloaded for free, although it is less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Compared to the previous version, which required you to go through tedious and complicated processes, Gutenberg is intentionally designed to make it a breeze for many of its users as beginner-friendly editors with drag-and-drop interfaces take center stage.
WordPress is relaunching its flagship editor to reflect the popularity of Elementor and other user-friendly page builders. Nonetheless, Gutenberg offers users swift block-building capabilities and additional features to make blogging and post-writing much easier.
General Interface
The previous editor for WordPress required that you write all the information you needed on a page within a large rectangular text box. Many people find this difficult as they might need to know shortcodes to create different shapes, fonts and layouts. Elementor Product Archive Rows vs Columns
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. You will see that the interface borrows many of the same features found in most page builders plugins such as the large preview screen and collapsible sidebar widgets.
Customization and Page-Building
Gutenberg comes with all the essential design tools you need, including blocks and columns as well as text headings and paragraphs. The range is still less than Elementor’s page builders, which offer more options.
Gutenberg does not have the ability to build themes, but its block-based characteristics make it compatible with many WordPress themes. However, it doesn’t completely override your theme settings and styles. You can also add custom CSS elements to give your site a personal touch.
Key Features
Unlike Elementor, which happens to be a page builder with a front-end interface, Gutenberg is primarily a back-end block editor. You won’t be able to create a fully unique site with an equally unique theme, but you can still rearrange design elements within any themed page, given that it’s compatible across multiple WordPress themes.
With Gutenberg, you get to embed uploaded files and posts from many sources to your page, from social media sites like Twitter and Tumblr to media-sharing sites such as YouTube and Soundcloud.
Pricing
Gutenberg is WordPress’ default editor. This means that you can use all its features absolutely free! There is not one paid plan included in this list like all the other editors. Elementor Product Archive Rows vs Columns
Elementor vs Webflow
Webflow, unlike Elementor or the other page builders in this list is a standalone service that allows you to create large-scale designs across multiple devices. It offers the same capabilities as Squarespace and other popular website builders.
Webflow was created to be a one-stop shop and save you time. Its team handles all website administration tasks, including web hosting. While WordPress itself may rely on plugins to create eye-catching sites, Webflow has everything rolled into one platform.
General Interface
Webflow is fun and flexible, but it’s not for everyone. This is especially true for those new to web design. With that being said, its editing interface needs to be more saturated with many essential website-building tools.
Although it may seem a bit daunting for those with basic skills, professionals will likely find the platform useful. The platform’s interface can also be as straightforward as it gets.
Page-Building and Customization
With Webflow, you can either opt to start from the ground up or choose from its collection of 500+ website templates, with about 100 of them offered for free. You can use it for portfolios or full-on blog themes. Webflow is different from Elementor which allows you to change the entire page’s template in one go. Instead, you will need to create a new website for those changes.
As for customization, you get many reliable web design options and flexible integrations with many third-party platforms.
Key Features
Webflow is poised to compete with WordPress in the CMS field. Despite being on a lower level than WordPress, Webflow’s SEO and blogging capabilities are impressive enough to be worth considering.
Webflow’s vast knowledge base through Webflow University, the blog, and its exceptional customer service team are testaments to how deeply it cares about its users. Elementor Product Archive Rows vs Columns
Pricing
Webflow offers a free starter plan for those who wish to learn how to design a website. There are many subscription options available. These include the basic Site plans from $12/month, team-based Workspace plans from $19/month, e-commerce plans from $29/month, and a custom Enterprise plan.
Elementor vs Thrive Architect
Some WordPress page builders cater to designers (as in Elementor), web professionals (like Beaver Builder), and both, but there are a few that cater more towards marketing professionals, such as Thrive Architect.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. While both platforms offer the same level of design and customization capabilities, Thrive Architect makes it a more suitable choice for creating high-converting landing pages and other similar market-optimized websites.
General Interface
Like Elementor, Thrive’s editing dashboard involves a front-end interface, letting you see what your potential customers will get. The former does this by having a large workspace and one feature-rich sidebar. The latter has two.
Two taskbars also surround the space. One is for page structure, the other for previews of multi-devices. Thrive attempted to include all basic tools within one dashboard. However, some users have complained about the interface being a bit clunky.
Page-Building and Customization
Both Thrive and Elementor offer the same caliber of excellent widgets and template selections. Still, considering the latter’s concentration on the marketing niche, the range may not be as flexible as the former. Its library of landing page templates is certainly more valuable for both marketers and businesses.
Thrive’s customization is also at a comparable level. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. To begin, it comes with a list of Smart Landing Pages designed for a more optimized conversion turnout. Elementor Product Archive Rows vs Columns
Thrive Architect believes that higher conversion rates are a key to sales growth. That’s why it can seamlessly integrate with other specialty applications that belong in what’s called the Thrive Suite, including ones for split testing, testimonial collections, and even automation.
Pricing
You can get the whole Thrive Suite and Thrive Architect for $299/year if you are a marketer looking for better ways to convert leads into customers. Otherwise, the plugin itself is priced at $97 annually.
Elementor vs Brizy
Brizy is two years older than Elementor (2016) and has steadily climbed to the top, gaining critical acclaim because of its intuitive and simple functions. The interface itself is on the same par as Elementor – the only key difference that sets each other apart is the ecosystem.
While Elementor allows you to import third-party add-ons, in Brizy, you can only make use of its default content elements. The cloud service allows you to sync your work across all domains, WordPress and not, despite this limitation.
General Interface
Brizy offers the familiar drag-and-drop functionality, but its editing dashboard is highly regarded for its user-friendly interface. It even beats all other page builders in this list. Elementor Product Archive Rows vs Columns
Its super light design is one of the main reasons it is so popular with web designers of all levels. It’s lighter than other dashboards, such as those from Thrive Architect and Divi, but it feels more welcoming than others.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. It doesn’t offer as many widgets than Elementor, but it does have a few WooCommerce e-commerce elements.
Template-wise, Brizy’s packed with tons of individual blocks and full-page layouts that are a bit more diverse than Elementor, most of which you can use for free.
Key Features
One standout feature Brizy has that Elementor doesn’t is its integrated mega menu builder. Although Brizy does not support third-party addons, it is still a great feature to be able to create large-scale web menus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
Similar to Elementor, you can download the WordPress plugin version of Brizy for free. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You may opt to either pay yearly ($49 to $199) or purchase a one-time fee ($149 to $399). Brizy Cloud offers many time-based subscriptions. Elementor Product Archive Rows vs Columns
Elementor vs Oxygen
Similar to the aforementioned Divi builder, Oxygen is a WordPress theme and a drag-and-drop plugin rolled into one. You have complete control over how your pages look with any element you choose. It can even override any saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. While it seems ideal for those who are new to web design, you’ll soon find out that it may not be their strongest suit.
General Interface
Right away, Oxygen’s user interface is jam-packed with a huge load of features and tools surrounding the workspace. For beginners, the sheer volume of features and tools available may seem overwhelming. Still, for those who are already familiar with the ins and outs of web development, they’ll be treated to a lot of functions waiting to be explored.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
We appreciate the ease of Oxygen’s customization capabilities. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Elementor Product Archive Rows vs Columns
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
The Key Features
The loading speed of most pages that are built using Oxygen is significantly faster than the ones made through Elementor and similar WordPress page builders by a slightly improved margin.
Apart from the API, Oxygen can also seamlessly integrate with a diverse range of industries and platforms, including specialty apps like Airbnb, social media, SEO plugins, payment gateways, and more.
Pricing
Oxygen doesn’t offer a free plan due to its professional and advanced nature. Instead, it offers one-time fees on two of its current pricing plan offerings. The Basic plan will cost you $129, while the Ultimate plan lets you use everything it has in store for $349.
Our Last Thoughts Elementor Product Archive Rows vs Columns
We recommend choosing between Oxygen and Beaver Builder if you are a web developer expert. Each of these comes with more flexible coding capabilities.
If you specialize in website design, either as a freelancer or as part of a team, both Brizy, and Webflow have all the right tools you would need. Brizy is a great platform with a user-friendly interface. However, if you need third-party support, it may be advisable to look elsewhere.
If you’re not too invested in web design or don’t mind using your current theme, Gutenberg may be your best bet, although most page builders on this list offer the same feature. Gutenberg is also the only plugin that’s completely free, which may make it a good choice if you have a limited budget.
Some page builders here offer special template sets for landing pages, but none can compare to how many Thrive Architect has. It integrates with many marketing tools including split testing and sales funnels. If another builder can compete similarly in any capacity, it has to be Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Lastly, if you want to stay sure with some of the most trusted, easy-to-use, and leading WordPress page builders, look no further than Divi and Elementor. If a feature-laden free version of the plugin is what you’re more interested in, then Elementor is ready to supply you with that.