In the past, building websites hosted on WordPress was a difficult task. You would not only have to create whatever you wish in the editor’s very limited interface, but you’d also need to know HTML and code to create sophisticated layouts and styles.
Nowadays, all the arduous page editing tasks have been dramatically simplified as the rise of drag-and-drop page builder plugins has come to take over, making it much easier for everyone – even newbies with zero coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help you find your ultimate page builder that works better for your needs.
For those of you who prefer a more visual experience, here is a video review from Daniel on his YouTube channel Design Break. You can still read our article to get an overview of Elementor.
Elementor in Nutshell Elementor Pro vs Essential Addons
Before we get into the meat of the story, let’s take a short look first at what Elementor is.
Elementor is a popular WordPress page builder plugin. Best known for its highly intuitive and feature-rich user interface, it gives users unparalleled access to a wide range of design and customization options to explore. It was created to simplify page building for both experienced web designers and beginners.
One of Elementor’s highlights has to be its convenient drag-and-drop editor, which allows users to drag whatever object they like onto a canvas or workspace that’s big enough to fit most of the screen. You can view your page in the same way potential customers see it with the workspace. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
Elementor’s basic version has more than enough tools that you will need to build eye-catching pages. It has an advanced settings section that allows you to fine-tune all your content elements to be as pixel-perfect as possible and incorporate custom coding onto your page.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? The Revision History button has got your back. Struggling with searching for something that may be difficult to find? You can use the Finder feature to help you. You want to make changes to your mobile page? You can do so right away with Switch View.
It doesn’t stop there, as Elementor has more tricks up its sleeve with Elementor Pro. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
The Downsides
Elementor has many benefits for people of all skill levels. However, it is not without its drawbacks. First, the majority of Elementor Pro features cannot be accessed by those who have the plugin free. The dashboard might need to be responsive at times. And lastly, some editing refinements may not go exactly as you expect them to.
Pricing
Elementor’s core version gives you an adequate number of page design tools you can use free of charge. However, if you want to gain access to additional features that are otherwise limited to Elementor Pro users, you may need to subscribe first to any of its five annual plans.
These range from $49 a year with the Essential plan to $999 with the Agency plan. The best thing about these subscriptions is that you can access any upgraded tool without limitations – the only limitation is the number of activations and website licenses.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These are Divi, WPBakery, Beaver Builder, WordPress’s newest editor Gutenberg, Webflow, the Thrive Architect plugin, Brizy, and Oxygen. Let’s begin with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. It’s been placed at the same level as Elementor regarding how much it offers to various users.
Both have drag-and-drop interfaces that are powerful yet easy to use and are packed with flexible design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
General Interface
Divi’s editing dashboard has a drag-and drop interface. However, if you look at it alongside Elementor, you will notice some differences. Divi’s editing dashboard has all the options in the sidebar. However, Divi has a collapsible floating screen menu at the bottom that gives off a minimalistic look.
Customization and Page-Building
While Elementor offers only single-page templates, Divi allows users to use full-website packages. Named by the latter as Layouts, its collection size is much bigger than the former.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both plugins have similar features for theme-building. Divi may have it added in 2019, but Elementor had it available long before that.
Key Features
Divi is not just a WordPress plugin. It also comes with the Divi theme. This theme has been called the “most popular WordPress theme” over the years.
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. Marketing professionals, in particular, may find this one very useful as they can determine which of the pages’ elements work best in generating better conversion rates.
Pricing
Unlike Elementor, which gives you plenty of powerful features at just the free version, Divi has no free plan unless it’s a limited 30-day demo trial. Despite this, its two pricing plans are seen as cost-effective and more valuable than the other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. Regardless, not only will you be able to use Divi on unlimited websites, but you will also get access to all of the Elegant Themes products, including the Divi theme.
Elementor vs WPBakery
WPBakery is another popular page-building plugin, and it was also one of the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Among its stand-outs is the ability to choose between a front-end interface for live site editing and more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
General Interface
Some page builders allow you to view your page exactly as your customers do while editing. Others offer a more schematic experience. If one WordPress plugin can accommodate both simultaneously, then WPBakery lives up to the challenge. It is ideal for both novice and expert web designers.
There have been some concerns about how slow the front-end editor is compared to other editors. You’ll still have the tools you need to make a beautiful page.
Page-Building and Customization
WPBakery offers over 100 pre-made templates, but this is a far cry from Elementor’s 300+ choices. Although the former is less extensive, it has a much larger selection of design elements in the form widgets and add-ons that gives it an advantage over the latter.
When it comes to customization, both WPBakery and Elementor are packed with the same level of optimized and diverse tools, though one of them may be too overwhelming for some people than the other.
Key Features
WPBakery is known for its multilingual support, which makes it more accessible to non-English users. The Role Manager function lets you manage who has access to certain sections of the interface.
Although the plugin’s integrations list is not that important for many, we find it to be unique enough to make it stand out from the rest.
Pricing
Much like the previously-mentioned Divi, WPBakery does not have a free version, but it does offer two pricing plans. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The $56 regular version is for single-site use, while the $299 extended plan is for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. Beaver Builder, unlike the other plugins, is designed for developers who are skilled in website stability.
With the inclusion of clean coding capabilities, well-documented PHP, CSS, and JS options, and more handy features to help make your page run as smoothly as possible, it’s no wonder why Beaver Builder has amassed a large following among WordPress developers.
General Interface
Beaver Builder’s editing interface is similar to Divi’s: Your workspace occupies almost the entire screen with only a generously-sized horizontal bar on top. Elementor Pro vs Essential Addons
To add any column, row or module/widget, simply click the + button in the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Don’t like pop-up windows while you edit? Simply drag it to create a sidebar. Simple!
Page-Building and Customization
Beaver Builder provides users with a range of core design tools. Its advanced settings, however, don’t have the same energy as Elementor – for one, the former lacks motion effects options and custom CSS for individual page elements as the latter is readily equipped with.
Beaver Builder manages to make each page responsive on all devices, despite this. The Beaver Builder offers two types of templates: full templates (pages) and rows (rows).
Key Features
Beaver Builder allows developers to add custom code, as we have mentioned. Another of its key features is white-labeling, which is ideal for those who build pages or websites for multiple clients for a living.
Beaver Builder is required to be purchased and integrated with a Beaver Themer extension for theme-building. Although it may seem cumbersome, this extension is still able to integrate with Elementor’s built in theme builder. Elementor Pro vs Essential Addons
Pricing
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. The plugin can also be downloaded for free, although it is less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Gutenberg’s new standard block editor is much easier than the old version. It requires you to complete tedious and complex processes. Gutenberg was designed with beginners in mind, using drag-and-drop interfaces.
With the rising popularity of user-friendly page builders like Elementor, it’s no wonder that WordPress has decided to keep up with the changes by giving its flagship editor a much-needed facelift. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
WordPress’s previous editor required you to write everything you need on a page inside a big, rectangular text field. This process has proven difficult for many as they may need to learn shortcodes to create various shapes, fonts, and layouts. Elementor Pro vs Essential Addons
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. You will see that the interface borrows many of the same features found in most page builders plugins such as the large preview screen and collapsible sidebar widgets.
Page-Building and Customization
Gutenberg is packed with essential design tools, from columns and block patterns to text headings and paragraphs. Still, the range fares less than popular page builders like Elementor, where there are additional choices to explore.
Gutenberg may not have theme-building capabilities, but its block-based traits make it compatible with multiple WordPress themes – it does not fully override your theme styles and settings. You can also add custom CSS elements to give your site a personal touch.
The Key Features
Gutenberg, unlike Elementor which is a page builder that has a front-end interface and Gutenberg, is primarily a backend block editor. You won’t be able to create a fully unique site with an equally unique theme, but you can still rearrange design elements within any themed page, given that it’s compatible across multiple WordPress themes.
With Gutenberg, you get to embed uploaded files and posts from many sources to your page, from social media sites like Twitter and Tumblr to media-sharing sites such as YouTube and Soundcloud.
Pricing
Since Gutenberg is WordPress’s default editor, you can explore and use all of its features completely free of charge! Unlike all other editors in this list, not a single paid plan is included. Elementor Pro vs Essential Addons
Elementor vs Webflow
Webflow, unlike Elementor or the other page builders in this list is a standalone service that allows you to create large-scale designs across multiple devices. It has the same level of capabilities as other popular website builders like Squarespace.
Webflow is designed to be a one-stop solution, and a time-saver as its team does most website administration duties on your behalf, like web hosting. While WordPress itself may rely on plugins to create eye-catching sites, Webflow has everything rolled into one platform.
General Interface
We must tell you firsthand that, as Webflow offers a wide range of users a fun and flexible way to build a website, it is not for the faint of heart, especially those who are new to web design. Webflow’s editing interface should be richer with essential tools for website building.
Although it may seem a bit daunting for those with basic skills, professionals will likely find the platform useful. The platform’s interface can also be as straightforward as it gets.
Page-Building and Customization
You have two options with Webflow: you can start from scratch or choose from over 500 templates. About 100 of these templates are free. You can use it for portfolios or full-on blog themes. Unlike Elementor, which lets you change a page’s entire template in one sitting, Webflow will require you to create a new website to accommodate those changes.
You have many options for web design and can integrate with third-party platforms.
The Key Features
Webflow is poised to compete with WordPress in the CMS field. With that being said, while one is not yet on the same level as the other, its blogging and SEO capabilities are still impressive enough that they may be worth trying.
Webflow’s extensive database of knowledge through Webflow University and the blog, as well as its excellent customer assistance team, is a testament that proves how much it deeply cares for its users. Elementor Pro vs Essential Addons
Pricing
Webflow offers a free starter plan for those who wish to learn how to design a website. There are many subscription options available. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
While some WordPress page builders primarily accommodate either designers (as with Elementor), web developers (like Beaver Builder), or both at the same time, there are a few that are geared towards mostly marketing professionals and businesses, and Thrive Architect happens to be one of them.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. Both platforms have the same design and customization capabilities. However, Thrive Architect is better suited for creating high-converting landing page and similar market-optimized sites.
General Interface
Like Elementor, Thrive’s editing dashboard involves a front-end interface, letting you see what your potential customers will get. The former does this by having a large workspace and one feature-rich sidebar. The latter has two.
Two taskbars also surround the space. One is for page structure, the other for previews of multi-devices. While Thrive tried its best to fit all the basic tools in one dashboard, it has been criticized for being slightly clunky.
Page-Building and Customization
Both Thrive and Elementor offer the same caliber of excellent widgets and template selections. The latter’s focus on marketing niche may mean that the selections are not as wide as the former. Its library of landing page templates is certainly more valuable for both marketers and businesses.
With customization, Thrive is relatively at a similar level as well. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Elementor Pro vs Essential Addons
Thrive Architect believes that higher conversion rates are a key to sales growth. It can integrate seamlessly with specialty applications such as split testing, testimonial collections, automation, and more.
Pricing
If you work in marketing and are looking for more efficient ways to convert leads into sales, you may get the entire Thrive Suite alongside Thrive Architect for only $299/year. The plugin is available at $97 per year.
Elementor vs Brizy
Though two years younger than Elementor (2016), Brizy has been slowly climbing to the top and gaining critical acclaim for its simple and intuitive functions. The interface itself is on the same par as Elementor – the only key difference that sets each other apart is the ecosystem.
Elementor lets you import third-party addons. However, Brizy only allows you to use its default content elements. The cloud service allows you to sync your work across all domains, WordPress and not, despite this limitation.
General Interface
Brizy offers the familiar drag-and-drop functionality, but its editing dashboard is highly regarded for its user-friendly interface. It even beats all other page builders in this list. Elementor Pro vs Essential Addons
One of the primary reasons why it attracts web designers of all skill levels so easily is its super lightweight design. It’s lighter than other dashboards, such as those from Thrive Architect and Divi, but it feels more welcoming than others.
Page-Building and Customization
As with most WordPress page builders, Brizy supplies its users with plenty of design and customization options. It doesn’t offer as many widgets than Elementor, but it does have a few WooCommerce e-commerce elements.
Brizy is packed with templates, including tons of blocks and full-page layouts. These are more varied than Elementor and can be used for free.
Key Features
Elementor’s integrated mega menu creator is one of the most notable features Brizy offers that Elementor does not. Although Brizy does not support third-party addons, it is still a great feature to be able to create large-scale web menus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
You can also download the WordPress plugin version Brizy free of charge, similar to Elementor. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You can choose to pay annually ($49 to $199), or to pay a one-time fee ($149 – $399). Brizy Cloud also offers a wide range of time-based subscriptions. Elementor Pro vs Essential Addons
Elementor vs Oxygen
Oxygen, a WordPress theme that can be used with drag-and-drop plugins like the Divi builder, is similar to the Divi builder. It gives you full control of how you design your pages with whatever element you want to incorporate, as it’s one of the few page builders that can override any of your saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. While it seems ideal for those who are new to web design, you’ll soon find out that it may not be their strongest suit.
General Interface
Oxygen’s user interface has a lot of tools and features that you can use immediately. For beginners, the sheer volume of features and tools available may seem overwhelming. Still, for those who are already familiar with the ins and outs of web development, they’ll be treated to a lot of functions waiting to be explored.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
In terms of customization, we appreciate how inviting Oxygen can be to a wide range of experts. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Elementor Pro vs Essential Addons
Each set is made up of all Oxygen’s templates. Its widget library may not be as large and spectacular as Elementor’s, but luckily, its public API tool makes integrations with third-party apps simpler.
Key Features
Most pages built with Oxygen load much faster than those made using Elementor or similar WordPress page builders.
Apart from the API, Oxygen can also seamlessly integrate with a diverse range of industries and platforms, including specialty apps like Airbnb, social media, SEO plugins, payment gateways, and more.
Pricing
Considering the advanced and more professional nature, Oxygen does not offer any free plan for the time being. It charges one-time fees for two of its current pricing plans. You will pay $129 for the Basic plan, and $349 for the Ultimate plan.
Our Last Thoughts Elementor Pro vs Essential Addons
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
If you specialize in website design, either as a freelancer or as part of a team, both Brizy, and Webflow have all the right tools you would need. Brizy, in particular, has one of the most user-friendly interfaces out there, but if third-party add-on support is what you’re looking for in one, then it might be best if you find something else.
If you’re not too invested in web design or don’t mind using your current theme, Gutenberg may be your best bet, although most page builders on this list offer the same feature. It’s also the only completely free plugin here, so that may be a solid choice as well if you’re on a tight budget.
Some page builders here offer special template sets for landing pages, but none can compare to how many Thrive Architect has. It integrates with many marketing tools including split testing and sales funnels. Divi is the only builder that can compete in a similar capacity to Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Elementor and Divi are trusted and easy-to use page builders for WordPress. Elementor can provide you with a plugin that is completely feature-free if you are interested.