In the past, building websites hosted on WordPress was a difficult task. Not only would you have to write whatever you want to add into its very limiting in-house editor, but you’d be required extra knowledge of HTML and coding to incorporate sophisticated and impressive layouts and styles.
Drag-and-drop page builders plugins have made page editing much more simple. This makes it even easier for newbies, even those with no coding experience.
You might think of Elementor as one of the new page builders. There are so many options, and it can be difficult to decide which one is right for you. This article will help to find the perfect page builder for you.
Daniel has posted a video review on Design Break that will give you a visual experience. You can still read our article to get an overview of Elementor.
Elementor in a Nutshell Better Than Elementor
Before we get into the meat of the story, let’s take a short look first at what Elementor is.
Elementor is one of the most popular free page builder plugins for WordPress. It is well-known for its intuitive user interface and rich features. Users have unlimited access to many customization and design options. It was created to simplify page building for both experienced web designers and beginners.
Elementor’s drag-and-drop editor is one of its highlights. Users can drag any object onto a workspace or canvas that’s large enough to fit the majority of their screen. You can view your page in the same way potential customers see it with the workspace. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
The basic Elementor version includes all the tools you need to create eye-catching pages. You can adjust the settings to make your pages as pixel perfect as possible, and even add custom code to them.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. You can retrieve older versions of your page by clicking ‘undo’ once and then again. Revision History is your friend. Struggling with searching for something that may be difficult to find? The Finder feature can help you with that. Want to make some adjustments to the mobile version of your page? You can do so right away with Switch View.
Elementor Pro has even more features. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
The Downsides
Elementor has many benefits for people of all skill levels. However, it is not without its drawbacks. Firstly, most of the Elementor Pro features are obviously, not accessible to those who use the plugin for free. The dashboard might need to be responsive at times. Lastly, editing refinements might not work exactly as you expected.
Pricing
The core version of Elementor gives you enough page design tools to use for free. However, if you want to gain access to additional features that are otherwise limited to Elementor Pro users, you may need to subscribe first to any of its five annual plans.
These range from $49 a year with the Essential plan to $999 with the Agency plan. A good thing about those subscriptions is you can explore any of the upgraded tools without limits – the only difference is the allotted number of website licenses and activations.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These include WPBakery and Divi, Beaver Builder, WordPress’s newest editor Gutenberg as well Webflow, Brizy, the Thrive Architect plugin and Oxygen. Let’s start with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. In terms of the amount it offers, it’s on par with Elementor.
Both interfaces are easy to use, yet powerful and feature a variety of design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
General Interface
Divi’s editing dashboard is equipped with a drag-and-drop interface, but if you compare it to Elementor’s version, you’ll notice a few differences immediately. Divi’s editing dashboard has all the options in the sidebar. However, Divi has a collapsible floating screen menu at the bottom that gives off a minimalistic look.
Page-Building and Customization
Divi, on the other hand, allows you to use complete-website packages. Elementor only offers single-page templates. It is also known as Layouts and has a much larger collection than Elementor.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both also have similar theme-building features – Divi may have added it as recently as 2019, but Elementor has always had it in store even before then.
The Key Features
Divi is more than just a WordPress plugin – it also comes bundled with the Divi theme, which has been dubbed over the years as the “most popular WordPress theme in the world.”
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. This feature is especially useful for marketing professionals as they can identify which pages’ elements are most effective in driving higher conversion rates.
Pricing
Divi is not like Elementor which offers powerful features for a free version. Divi does not offer a free plan, except for a 30-day trial. However, the two pricing plans offered by Divi are more cost-effective and valuable than each other.
Individuals may either opt for a yearly access plan at $89 or a lifetime access tier at a one-time fee of $249. Regardless, not only will you be able to use Divi on unlimited websites, but you will also get access to all of the Elegant Themes products, including the Divi theme.
Elementor vs WPBakery
Another one of the widely-used page-building plugins, WPBakery, is also among the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Among its stand-outs is the ability to choose between a front-end interface for live site editing and more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
General Interface
Some page builders allow you to view your page exactly as your customers do while editing. Others offer a more schematic experience. If one WordPress plugin can accommodate both simultaneously, then WPBakery lives up to the challenge. It is ideal for both novice and expert web designers.
There have been some concerns about how slow the front-end editor is compared to other editors. You’ll still have the tools you need to make a beautiful page.
Page-Building and Customization
WPBakery has a pre-made template library of over 100 choices, although the number pales compared to Elementor’s 300+ selections. Although the former is less extensive, it has a much larger selection of design elements in the form widgets and add-ons that gives it an advantage over the latter.
Both WPBakery (and Elementor) have the same level and variety of customization tools. However, one may prove too overwhelming for others.
The Key Features
WPBakery is known for its multilingual support, which makes it more accessible to non-English users. Next is the Role Manager function, which lets you control whoever gets to access certain sections of the interface.
Although the plugin’s integrations list is not that important for many, we find it to be unique enough to make it stand out from the rest.
Pricing
WPBakery is similar to Divi but does not offer a free version. However, it does offer two pricing options. Both tiers, however, use a one-time payment system that gives you continuous updates, regardless of which plan you choose.
The $56 regular version is for single-site use, while the $299 extended plan is for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. Beaver Builder, unlike the other plugins, is designed for developers who are skilled in website stability.
With the inclusion of clean coding capabilities, well-documented PHP, CSS, and JS options, and more handy features to help make your page run as smoothly as possible, it’s no wonder why Beaver Builder has amassed a large following among WordPress developers.
General Interface
Beaver Builder’s editing interface is similar to Divi’s: Your workspace occupies almost the entire screen with only a generously-sized horizontal bar on top. Better Than Elementor
To add any column, row or module/widget, simply click the + button in the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Pop-up windows are not your style? Simply drag it to create a sidebar. Simple!
Page-Building and Customization
Beaver Builder offers a variety of core design tools. However, its advanced settings don’t have as much energy as Elementor. For one, it doesn’t offer motion effects options or custom CSS for individual pages elements, which Elementor is equipped with.
Despite this, Beaver Builder still manages to make every page highly responsive across all devices. The Beaver Builder offers two types of templates: full templates (pages) and rows (rows).
Key Features
As we mentioned earlier, one of Beaver Builder’s strongest suits is its ability to conveniently let developers add custom coding. White-labeling is another key feature. This is great for people who create pages or websites for multiple clients.
Beaver Builder is required to be purchased and integrated with a Beaver Themer extension for theme-building. This may look cumbersome to others, but it somehow manages to be on par with Elementor’s built-in theme builder. Better Than Elementor
Pricing
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. The plugin can also be downloaded for free, although it is less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is WordPress’s newest standard block editor. It has replaced its predecessor, The Classic Editor. Compared to the previous version, which required you to go through tedious and complicated processes, Gutenberg is intentionally designed to make it a breeze for many of its users as beginner-friendly editors with drag-and-drop interfaces take center stage.
With the rising popularity of user-friendly page builders like Elementor, it’s no wonder that WordPress has decided to keep up with the changes by giving its flagship editor a much-needed facelift. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
The previous editor for WordPress required that you write all the information you needed on a page within a large rectangular text box. Many people find this difficult as they might need to know shortcodes to create different shapes, fonts and layouts. Better Than Elementor
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. You will see that the interface borrows many of the same features found in most page builders plugins such as the large preview screen and collapsible sidebar widgets.
Page-Building and Customization
Gutenberg is packed with essential design tools, from columns and block patterns to text headings and paragraphs. Still, the range fares less than popular page builders like Elementor, where there are additional choices to explore.
Gutenberg does not have the ability to build themes, but its block-based characteristics make it compatible with many WordPress themes. However, it doesn’t completely override your theme settings and styles. Additionally, you can incorporate custom CSS elements for a more personalized feel.
The Key Features
Gutenberg, unlike Elementor which is a page builder that has a front-end interface and Gutenberg, is primarily a backend block editor. While you won’t have the ability to create a site that is completely unique with a theme of your choice, you can arrange design elements on any page within any theme. It’s compatible with multiple WordPress themes.
Gutenberg allows you to embed files and posts from multiple sources onto your page. This includes social media sites like Twitter, Tumblr, and media-sharing sites like YouTube and Soundcloud.
Pricing
Since Gutenberg is WordPress’s default editor, you can explore and use all of its features completely free of charge! There is not one paid plan included in this list like all the other editors. Better Than Elementor
Elementor vs Webflow
Webflow, unlike Elementor or the other page builders in this list is a standalone service that allows you to create large-scale designs across multiple devices. It has the same level of capabilities as other popular website builders like Squarespace.
Webflow was created to be a one-stop shop and save you time. Its team handles all website administration tasks, including web hosting. Although WordPress may depend on plugins to make eye-catching websites, Webflow offers everything in one platform.
General Interface
Webflow is fun and flexible, but it’s not for everyone. This is especially true for those new to web design. With that being said, its editing interface needs to be more saturated with many essential website-building tools.
Although it may seem a bit daunting for those with basic skills, professionals will likely find the platform useful. The platform’s interface can also be as straightforward as it gets.
Page-Building and Customization
With Webflow, you can either opt to start from the ground up or choose from its collection of 500+ website templates, with about 100 of them offered for free. You can use it for portfolios or full-on blog themes. Unlike Elementor, which lets you change a page’s entire template in one sitting, Webflow will require you to create a new website to accommodate those changes.
As for customization, you get many reliable web design options and flexible integrations with many third-party platforms.
Key Features
Webflow has the potential to be a competitor to WordPress in the CMS market. With that being said, while one is not yet on the same level as the other, its blogging and SEO capabilities are still impressive enough that they may be worth trying.
Webflow’s extensive database of knowledge through Webflow University and the blog, as well as its excellent customer assistance team, is a testament that proves how much it deeply cares for its users. Better Than Elementor
Pricing
For those who want to learn how to create a website, Webflow offers a free starter package. There are many subscription options available. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
While some WordPress page builders primarily accommodate either designers (as with Elementor), web developers (like Beaver Builder), or both at the same time, there are a few that are geared towards mostly marketing professionals and businesses, and Thrive Architect happens to be one of them.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. Both platforms have the same design and customization capabilities. However, Thrive Architect is better suited for creating high-converting landing page and similar market-optimized sites.
General Interface
Thrive’s editing dashboard is similar to Elementor. It has a front-end interface that allows you to see what your customers will get. As the former accomplishes this with a huge workspace and a single feature-rich sidebar, the latter approaches it with two, each on either side of the screen.
Two taskbars also surround the space. One is for page structure, the other for previews of multi-devices. Thrive attempted to include all basic tools within one dashboard. However, some users have complained about the interface being a bit clunky.
Page-Building and Customization
Both Thrive and Elementor offer the same caliber of excellent widgets and template selections. The latter’s focus on marketing niche may mean that the selections are not as wide as the former. Its library of landing page templates is certainly more valuable for both marketers and businesses.
With customization, Thrive is relatively at a similar level as well. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
Key Features
As far as marketing-focused features are concerned, Elementor is surely miles behind what Thrive is committed to offering. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Better Than Elementor
Thrive Architect believes better conversion rates lead to the flourishing of sales. It can integrate seamlessly with specialty applications such as split testing, testimonial collections, automation, and more.
Pricing
You can get the whole Thrive Suite and Thrive Architect for $299/year if you are a marketer looking for better ways to convert leads into customers. The plugin is available at $97 per year.
Elementor vs Brizy
Though two years younger than Elementor (2016), Brizy has been slowly climbing to the top and gaining critical acclaim for its simple and intuitive functions. The interface is comparable to Elementor. The only thing that separates them is the ecosystem.
Elementor lets you import third-party addons. However, Brizy only allows you to use its default content elements. The cloud service allows you to sync your work across all domains, WordPress and not, despite this limitation.
General Interface
Brizy offers the familiar drag-and-drop functionality, but its editing dashboard is highly regarded for its user-friendly interface. It even beats all other page builders in this list. Better Than Elementor
One of the primary reasons why it attracts web designers of all skill levels so easily is its super lightweight design. Compared to other dashboards, particularly from Thrive Architect, Divi, and even Elementor, it doesn’t feel very bulky; instead, it’s welcoming.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. Given its limits, it doesn’t have as many widgets as Elementor has, but it still manages to offer a handful of e-commerce web elements powered by WooCommerce.
Template-wise, Brizy’s packed with tons of individual blocks and full-page layouts that are a bit more diverse than Elementor, most of which you can use for free.
The Key Features
One standout feature Brizy has that Elementor doesn’t is its integrated mega menu builder. Although Brizy does not support third-party addons, it is still a great feature to be able to create large-scale web menus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
Similar to Elementor, you can download the WordPress plugin version of Brizy for free. Pricing subscriptions are also available for those who specialize in websites and page-building for a living: these include Personal, Freelancer, and Agency plans.
You may opt to either pay yearly ($49 to $199) or purchase a one-time fee ($149 to $399). Brizy Cloud offers many time-based subscriptions. Better Than Elementor
Elementor vs Oxygen
Oxygen, a WordPress theme that can be used with drag-and-drop plugins like the Divi builder, is similar to the Divi builder. You have complete control over how your pages look with any element you choose. It can even override any saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. Although it might seem ideal for newbies in web design, it could be a weak suit.
General Interface
Right away, Oxygen’s user interface is jam-packed with a huge load of features and tools surrounding the workspace. For beginners, the sheer volume of features and tools available may seem overwhelming. Still, for those who are already familiar with the ins and outs of web development, they’ll be treated to a lot of functions waiting to be explored.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
In terms of customization, we appreciate how inviting Oxygen can be to a wide range of experts. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Better Than Elementor
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Its widget library may not be as large and spectacular as Elementor’s, but luckily, its public API tool makes integrations with third-party apps simpler.
The Key Features
Most pages built with Oxygen load much faster than those made using Elementor or similar WordPress page builders.
Oxygen, in addition to the API, can seamlessly integrate with a wide range of industries, platforms, and apps, including social media, SEO plugins and payment gateways.
Pricing
Oxygen doesn’t offer a free plan due to its professional and advanced nature. Instead, it offers one-time fees on two of its current pricing plan offerings. The Basic plan will cost you $129, while the Ultimate plan lets you use everything it has in store for $349.
Our Last Thoughts Better Than Elementor
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
If you specialize in website design, either as a freelancer or as part of a team, both Brizy, and Webflow have all the right tools you would need. Brizy, in particular, has one of the most user-friendly interfaces out there, but if third-party add-on support is what you’re looking for in one, then it might be best if you find something else.
Gutenberg is a good choice if you don’t have a lot of experience with web design and are comfortable using your existing theme. However, most page builders in this list provide the same feature. Gutenberg is also the only plugin that’s completely free, which may make it a good choice if you have a limited budget.
Some page builders here offer special template sets for landing pages, but none can compare to how many Thrive Architect has. It integrates with many marketing tools including split testing and sales funnels. Divi is the only builder that can compete in a similar capacity to Divi.
If you’re planning on getting a plugin and a WordPress theme simultaneously, look no further than Oxygen and Divi. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Elementor and Divi are trusted and easy-to use page builders for WordPress. If a feature-laden free version of the plugin is what you’re more interested in, then Elementor is ready to supply you with that.