Back in the old days, the process of building website pages hosted on WordPress was such a hard task to behold. Not only would you have to write whatever you want to add into its very limiting in-house editor, but you’d be required extra knowledge of HTML and coding to incorporate sophisticated and impressive layouts and styles.
Nowadays, all the arduous page editing tasks have been dramatically simplified as the rise of drag-and-drop page builder plugins has come to take over, making it much easier for everyone – even newbies with zero coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. There are so many options, and it can be difficult to decide which one is right for you. This article will help you find your ultimate page builder that works better for your needs.
For those of you who prefer a more visual experience, here is a video review from Daniel on his YouTube channel Design Break. To get a comprehensive overview of Elementor, you may still want to check out our article below.
Elementor in Nutshell Elementor vs Impreza
Before we dive into the meat of this story, let’s first take a look at Elementor.
Elementor is one of the most popular free page builder plugins for WordPress. Best known for its highly intuitive and feature-rich user interface, it gives users unparalleled access to a wide range of design and customization options to explore. It was created to simplify page building for both experienced web designers and beginners.
One of Elementor’s highlights has to be its convenient drag-and-drop editor, which allows users to drag whatever object they like onto a canvas or workspace that’s big enough to fit most of the screen. You can view your page in the same way potential customers see it with the workspace. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
The basic Elementor version includes all the tools you need to create eye-catching pages. It has an advanced settings section that allows you to fine-tune all your content elements to be as pixel-perfect as possible and incorporate custom coding onto your page.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? The Revision History button has got your back. Struggling with searching for something that may be difficult to find? You can use the Finder feature to help you. You want to make changes to your mobile page? You can do so right away with Switch View.
Elementor Pro has even more features. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
The Downsides
While Elementor may have lots to offer to individuals of all skill levels, we must not fully ignore a few of its disadvantages. Firstly, most of the Elementor Pro features are obviously, not accessible to those who use the plugin for free. The dashboard might need to be responsive at times. Lastly, editing refinements might not work exactly as you expected.
Pricing
The core version of Elementor gives you enough page design tools to use for free. However, if you want to gain access to additional features that are otherwise limited to Elementor Pro users, you may need to subscribe first to any of its five annual plans.
These range from $49 a year with the Essential plan to $999 with the Agency plan. The best thing about these subscriptions is that you can access any upgraded tool without limitations – the only limitation is the number of activations and website licenses.
We now have a better understanding of Elementor and the potential benefits it offers. Let’s then compare it with other page-builder platforms in this list. There are eight of them, all of which enjoy a huge following and high critical esteem.
These are Divi, WPBakery, Beaver Builder, WordPress’s newest editor Gutenberg, Webflow, the Thrive Architect plugin, Brizy, and Oxygen. Let’s start with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. It’s been placed at the same level as Elementor regarding how much it offers to various users.
Both have drag-and-drop interfaces that are powerful yet easy to use and are packed with flexible design tools. Divi is a WordPress theme, but not a plugin. It also doesn’t offer a free plan and has more useful features like split testing.
General Interface
Divi’s editing dashboard is equipped with a drag-and-drop interface, but if you compare it to Elementor’s version, you’ll notice a few differences immediately. Divi’s editing dashboard has all the options in the sidebar. However, Divi has a collapsible floating screen menu at the bottom that gives off a minimalistic look.
Page-Building and Customization
While Elementor offers only single-page templates, Divi allows users to use full-website packages. Named by the latter as Layouts, its collection size is much bigger than the former.
Both plugins offer the same styling options and don’t require you to code. Both plugins have similar features for theme-building. Divi may have it added in 2019, but Elementor had it available long before that.
Key Features
Divi is not just a WordPress plugin. It also comes with the Divi theme. This theme has been called the “most popular WordPress theme” over the years.
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. Marketing professionals, in particular, may find this one very useful as they can determine which of the pages’ elements work best in generating better conversion rates.
Pricing
Divi is not like Elementor which offers powerful features for a free version. Divi does not offer a free plan, except for a 30-day trial. However, the two pricing plans offered by Divi are more cost-effective and valuable than each other.
Individuals may either opt for a yearly access plan at $89 or a lifetime access tier at a one-time fee of $249. Regardless, not only will you be able to use Divi on unlimited websites, but you will also get access to all of the Elegant Themes products, including the Divi theme.
Elementor vs WPBakery
Another one of the widely-used page-building plugins, WPBakery, is also among the first to be released. WPBakery, which was previously known as Visual Composer before the introduction of the website-builder under the same name is now called WPBakery. It offers page creators nearly the same user-friendly and convenient features as Elementor.
Its standout feature is the option to choose between a front end interface for site editing or more advanced back-end design editing. While Elementor may be packed with a wide range of widgets, WPBakery has twice the size of its offerings.
General Interface
Some page builders allow you to view your page exactly as your customers do while editing. Others offer a more schematic experience. WPBakery is able to accommodate both. It is ideal for both novice and expert web designers.
However, there have been concerns over how slow the front-end editor can be compared to the rest. Regardless, you’ll have enough tools to create a good-looking page.
Page-Building and Customization
WPBakery offers over 100 pre-made templates, but this is a far cry from Elementor’s 300+ choices. While the former may lack in abundance, it catches up with an otherwise larger scale of design element offerings in the form of widgets and add-ons, giving it a huge boost ahead of the latter.
Both WPBakery (and Elementor) have the same level and variety of customization tools. However, one may prove too overwhelming for others.
The Key Features
WPBakery is known for its multilingual support, which makes it more accessible to non-English users. Next is the Role Manager function, which lets you control whoever gets to access certain sections of the interface.
The plugin’s integrations list and supply of add-ons may not be a big deal for plenty, but we consider it unique enough to stand out among the rest.
Pricing
Much like the previously-mentioned Divi, WPBakery does not have a free version, but it does offer two pricing plans. Both tiers, however, use a one-time payment system that gives you continuous updates, regardless of which plan you choose.
The regular version intended for single-site use costs $56, while the extended plan at $299 is intended for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. As the other two plugins are made to be suitable for web designers, Beaver Builder is more geared toward developers with a sharp eye for website stability.
With the inclusion of clean coding capabilities, well-documented PHP, CSS, and JS options, and more handy features to help make your page run as smoothly as possible, it’s no wonder why Beaver Builder has amassed a large following among WordPress developers.
General Interface
Beaver Builder’s editing interface shares the same traits as Divi’s version: your workspace takes up nearly the entirety of your screen, with only a generously-sized horizontal toolbar placed on top of it. Elementor vs Impreza
To add any column, row or module/widget, simply click the + button in the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Don’t like pop-up windows while you edit? Drag it to create sidebars. Simple!
Page-Building and Customization
Beaver Builder offers a variety of core design tools. Its advanced settings, however, don’t have the same energy as Elementor – for one, the former lacks motion effects options and custom CSS for individual page elements as the latter is readily equipped with.
Despite this, Beaver Builder still manages to make every page highly responsive across all devices. As for templates, the plugin offers two types that are closely similar to Elementor: pages (full templates) and rows (Beaver Builder’s take on blocks).
The Key Features
Beaver Builder allows developers to add custom code, as we have mentioned. White-labeling is another key feature. This is great for people who create pages or websites for multiple clients.
Beaver Builder is required to be purchased and integrated with a Beaver Themer extension for theme-building. This may look cumbersome to others, but it somehow manages to be on par with Elementor’s built-in theme builder. Elementor vs Impreza
Pricing
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. A free version of the plugin is also available, but it’s less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Gutenberg’s new standard block editor is much easier than the old version. It requires you to complete tedious and complex processes. Gutenberg was designed with beginners in mind, using drag-and-drop interfaces.
WordPress is relaunching its flagship editor to reflect the popularity of Elementor and other user-friendly page builders. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
WordPress’s previous editor required you to write everything you need on a page inside a big, rectangular text field. Many people find this difficult as they might need to know shortcodes to create different shapes, fonts and layouts. Elementor vs Impreza
Gutenberg makes editing easy for anyone with no coding skills. You will see that the interface borrows many of the same features found in most page builders plugins such as the large preview screen and collapsible sidebar widgets.
Page-Building and Customization
Gutenberg comes with all the essential design tools you need, including blocks and columns as well as text headings and paragraphs. Still, the range fares less than popular page builders like Elementor, where there are additional choices to explore.
Gutenberg may not have theme-building capabilities, but its block-based traits make it compatible with multiple WordPress themes – it does not fully override your theme styles and settings. You can also add custom CSS elements to give your site a personal touch.
Key Features
Unlike Elementor, which happens to be a page builder with a front-end interface, Gutenberg is primarily a back-end block editor. While you won’t have the ability to create a site that is completely unique with a theme of your choice, you can arrange design elements on any page within any theme. It’s compatible with multiple WordPress themes.
Gutenberg allows you to embed files and posts from multiple sources onto your page. This includes social media sites like Twitter, Tumblr, and media-sharing sites like YouTube and Soundcloud.
Pricing
Since Gutenberg is WordPress’s default editor, you can explore and use all of its features completely free of charge! Unlike all other editors in this list, not a single paid plan is included. Elementor vs Impreza
Elementor vs Webflow
Webflow, unlike Elementor or the other page builders in this list is a standalone service that allows you to create large-scale designs across multiple devices. It has the same level of capabilities as other popular website builders like Squarespace.
Webflow is designed to be a one-stop solution, and a time-saver as its team does most website administration duties on your behalf, like web hosting. While WordPress itself may rely on plugins to create eye-catching sites, Webflow has everything rolled into one platform.
General Interface
Webflow is fun and flexible, but it’s not for everyone. This is especially true for those new to web design. Webflow’s editing interface should be richer with essential tools for website building.
Although it may seem a bit daunting for those with basic skills, professionals will likely find the platform useful. It can be as simple as possible to use the platform’s interface.
Page-Building and Customization
With Webflow, you can either opt to start from the ground up or choose from its collection of 500+ website templates, with about 100 of them offered for free. You can use it for portfolios or full-on blog themes. Unlike Elementor, which lets you change a page’s entire template in one sitting, Webflow will require you to create a new website to accommodate those changes.
You have many options for web design and can integrate with third-party platforms.
The Key Features
Webflow has the potential to be a competitor to WordPress in the CMS market. With that being said, while one is not yet on the same level as the other, its blogging and SEO capabilities are still impressive enough that they may be worth trying.
Webflow’s extensive database of knowledge through Webflow University and the blog, as well as its excellent customer assistance team, is a testament that proves how much it deeply cares for its users. Elementor vs Impreza
Pricing
Webflow offers a free starter plan for those who wish to learn how to design a website. There are many subscription options available. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
While some WordPress page builders primarily accommodate either designers (as with Elementor), web developers (like Beaver Builder), or both at the same time, there are a few that are geared towards mostly marketing professionals and businesses, and Thrive Architect happens to be one of them.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. Both platforms have the same design and customization capabilities. However, Thrive Architect is better suited for creating high-converting landing page and similar market-optimized sites.
General Interface
Thrive’s editing dashboard is similar to Elementor. It has a front-end interface that allows you to see what your customers will get. As the former accomplishes this with a huge workspace and a single feature-rich sidebar, the latter approaches it with two, each on either side of the screen.
In addition, two taskbars similarly surround the space, with one for the page structure and the other for multi-device previews. Thrive attempted to include all basic tools within one dashboard. However, some users have complained about the interface being a bit clunky.
Page-Building and Customization
Both Thrive and Elementor offer the same caliber of excellent widgets and template selections. Still, considering the latter’s concentration on the marketing niche, the range may not be as flexible as the former. Its library of landing page templates is certainly more valuable for both marketers and businesses.
With customization, Thrive is relatively at a similar level as well. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
The Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Elementor vs Impreza
Thrive Architect believes that higher conversion rates are a key to sales growth. It can integrate seamlessly with specialty applications such as split testing, testimonial collections, automation, and more.
Pricing
You can get the whole Thrive Suite and Thrive Architect for $299/year if you are a marketer looking for better ways to convert leads into customers. Otherwise, the plugin itself is priced at $97 annually.
Elementor vs Brizy
Brizy is two years older than Elementor (2016) and has steadily climbed to the top, gaining critical acclaim because of its intuitive and simple functions. The interface is comparable to Elementor. The only thing that separates them is the ecosystem.
Elementor lets you import third-party addons. However, Brizy only allows you to use its default content elements. Despite the limitation, the latter does have a cloud service that not only gives you access to premium designs and integrations but also lets you sync your works across any domain, WordPress or otherwise.
General Interface
Brizy offers the familiar drag-and-drop functionality, but its editing dashboard is highly regarded for its user-friendly interface. It even beats all other page builders in this list. Elementor vs Impreza
Its super light design is one of the main reasons it is so popular with web designers of all levels. It’s lighter than other dashboards, such as those from Thrive Architect and Divi, but it feels more welcoming than others.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. Given its limits, it doesn’t have as many widgets as Elementor has, but it still manages to offer a handful of e-commerce web elements powered by WooCommerce.
Brizy is packed with templates, including tons of blocks and full-page layouts. These are more varied than Elementor and can be used for free.
The Key Features
Elementor’s integrated mega menu creator is one of the most notable features Brizy offers that Elementor does not. Though we know now that Brizy doesn’t support third-party add-ons, the idea of a feature to create large-scale website menus is a plus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
Similar to Elementor, you can download the WordPress plugin version of Brizy for free. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You may opt to either pay yearly ($49 to $199) or purchase a one-time fee ($149 to $399). Brizy Cloud also offers a wide range of time-based subscriptions. Elementor vs Impreza
Elementor vs Oxygen
Similar to the aforementioned Divi builder, Oxygen is a WordPress theme and a drag-and-drop plugin rolled into one. You have complete control over how your pages look with any element you choose. It can even override any saved themes.
Filled with elite marketing tools and splendid professional-looking template options to take advantage of, Oxygen is geared toward pro freelancers, expert developers, and web agencies, small or large. While it seems ideal for those who are new to web design, you’ll soon find out that it may not be their strongest suit.
General Interface
Oxygen’s user interface has a lot of tools and features that you can use immediately. The number may be concerningly overwhelming, especially for beginners. For those who know the basics of web development, there are many functions that can be used.
Elementor’s dashboard is suitable for both designers and average users. Oxygen’s version focuses primarily on making page building easier, more powerful, and more worthwhile for those who have firsthand experience.
Page-Building and Customization
We appreciate the ease of Oxygen’s customization capabilities. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Elementor vs Impreza
Each set is made up of all Oxygen’s templates. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
Key Features
Most pages built with Oxygen load much faster than those made using Elementor or similar WordPress page builders.
Apart from the API, Oxygen can also seamlessly integrate with a diverse range of industries and platforms, including specialty apps like Airbnb, social media, SEO plugins, payment gateways, and more.
Pricing
Considering the advanced and more professional nature, Oxygen does not offer any free plan for the time being. Instead, it offers one-time fees on two of its current pricing plan offerings. The Basic plan will cost you $129, while the Ultimate plan lets you use everything it has in store for $349.
Our Final Thoughts Elementor vs Impreza
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
If you specialize in website design, either as a freelancer or as part of a team, both Brizy, and Webflow have all the right tools you would need. Brizy, in particular, has one of the most user-friendly interfaces out there, but if third-party add-on support is what you’re looking for in one, then it might be best if you find something else.
Gutenberg is a good choice if you don’t have a lot of experience with web design and are comfortable using your existing theme. However, most page builders in this list provide the same feature. Gutenberg is also the only plugin that’s completely free, which may make it a good choice if you have a limited budget.
Some page builders here offer special template sets for landing pages, but none can compare to how many Thrive Architect has. It integrates with many marketing tools including split testing and sales funnels. Divi is the only builder that can compete in a similar capacity to Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Elementor and Divi are trusted and easy-to use page builders for WordPress. If a feature-laden free version of the plugin is what you’re more interested in, then Elementor is ready to supply you with that.