Back in the old days, the process of building website pages hosted on WordPress was such a hard task to behold. You would not only have to create whatever you wish in the editor’s very limited interface, but you’d also need to know HTML and code to create sophisticated layouts and styles.
Drag-and-drop page builders plugins have made page editing much more simple. This makes it even easier for newbies, even those with no coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help to find the perfect page builder for you.
Daniel has posted a video review on Design Break that will give you a visual experience. To get a comprehensive overview of Elementor, you may still want to check out our article below.
Elementor in Nutshell Elementor vs Air
Before we dive into the meat of this story, let’s first take a look at Elementor.
Elementor is one of the most popular free page builder plugins for WordPress. Best known for its highly intuitive and feature-rich user interface, it gives users unparalleled access to a wide range of design and customization options to explore. It’s designed to make the process of page building easier and more enjoyable for web design professionals and newbies alike.
One of Elementor’s highlights has to be its convenient drag-and-drop editor, which allows users to drag whatever object they like onto a canvas or workspace that’s big enough to fit most of the screen. The workspace lets you view your page as potential customers see it. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
The basic Elementor version includes all the tools you need to create eye-catching pages. It has an advanced settings section that allows you to fine-tune all your content elements to be as pixel-perfect as possible and incorporate custom coding onto your page.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? Revision History is your friend. Struggling with searching for something that may be difficult to find? The Finder feature can help you with that. You want to make changes to your mobile page? Switch View allows you to make changes right away.
Elementor Pro has even more features. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
The Downsides
While Elementor may have lots to offer to individuals of all skill levels, we must not fully ignore a few of its disadvantages. First, the majority of Elementor Pro features cannot be accessed by those who have the plugin free. The dashboard might need to be responsive at times. And lastly, some editing refinements may not go exactly as you expect them to.
Pricing
Elementor’s core version gives you an adequate number of page design tools you can use free of charge. You may have to sign up for one of the five annual plans if you wish to access additional features not available to Elementor Pro users.
These prices range from $49 per year for the Essential plan to $999 for the Agency plan. A good thing about those subscriptions is you can explore any of the upgraded tools without limits – the only difference is the allotted number of website licenses and activations.
We now have a better understanding of Elementor and the potential benefits it offers. Let’s then compare it with other page-builder platforms in this list. There are eight of them, all of which enjoy a huge following and high critical esteem.
These include WPBakery and Divi, Beaver Builder, WordPress’s newest editor Gutenberg as well Webflow, Brizy, the Thrive Architect plugin and Oxygen. Let’s start with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. It’s been placed at the same level as Elementor regarding how much it offers to various users.
Both have drag-and-drop interfaces that are powerful yet easy to use and are packed with flexible design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
General Interface
Divi’s editing dashboard has a drag-and drop interface. However, if you look at it alongside Elementor, you will notice some differences. Divi’s editing dashboard has all the options in the sidebar. However, Divi has a collapsible floating screen menu at the bottom that gives off a minimalistic look.
Page-Building and Customization
While Elementor offers only single-page templates, Divi allows users to use full-website packages. It is also known as Layouts and has a much larger collection than Elementor.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both also have similar theme-building features – Divi may have added it as recently as 2019, but Elementor has always had it in store even before then.
The Key Features
Divi is more than just a WordPress plugin – it also comes bundled with the Divi theme, which has been dubbed over the years as the “most popular WordPress theme in the world.”
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. Marketing professionals, in particular, may find this one very useful as they can determine which of the pages’ elements work best in generating better conversion rates.
Pricing
Unlike Elementor, which gives you plenty of powerful features at just the free version, Divi has no free plan unless it’s a limited 30-day demo trial. However, the two pricing plans offered by Divi are more cost-effective and valuable than each other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. You will be able use Divi on unlimited sites and you will have access to all Elegant Themes products including the Divi theme.
Elementor vs WPBakery
WPBakery is another popular page-building plugin, and it was also one of the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Its standout feature is the option to choose between a front end interface for site editing or more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
General Interface
Some page builders allow you to view your page exactly as your customers do while editing. Some offer a more detailed experience. If one WordPress plugin can accommodate both simultaneously, then WPBakery lives up to the challenge. It is ideal for both novice and expert web designers.
There have been some concerns about how slow the front-end editor is compared to other editors. You’ll still have the tools you need to make a beautiful page.
Page-Building and Customization
WPBakery has a pre-made template library of over 100 choices, although the number pales compared to Elementor’s 300+ selections. Although the former is less extensive, it has a much larger selection of design elements in the form widgets and add-ons that gives it an advantage over the latter.
Both WPBakery (and Elementor) have the same level and variety of customization tools. However, one may prove too overwhelming for others.
The Key Features
Among WPBakery’s distinctive assets is its support for multiple languages which makes this plugin more accessible to non-English users. Next is the Role Manager function, which lets you control whoever gets to access certain sections of the interface.
Although the plugin’s integrations list is not that important for many, we find it to be unique enough to make it stand out from the rest.
Pricing
Much like the previously-mentioned Divi, WPBakery does not have a free version, but it does offer two pricing plans. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The regular version intended for single-site use costs $56, while the extended plan at $299 is intended for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. As the other two plugins are made to be suitable for web designers, Beaver Builder is more geared toward developers with a sharp eye for website stability.
Beaver Builder is a popular choice for WordPress developers because it offers clean coding, well-documented PHP and CSS options, as well as other handy features that will make your page run smoothly.
General Interface
Beaver Builder’s editing interface is similar to Divi’s: Your workspace occupies almost the entire screen with only a generously-sized horizontal bar on top. Elementor vs Air
If you wish to add any column, row, or module/widget to your page, you just need to click the + button along the bar. The plugin’s dashboard has been highly praised for its fast, glitch-free, and very customizable capabilities. Don’t like pop-up windows while you edit? Simply drag it to create a sidebar. Simple!
Page-Building and Customization
Beaver Builder provides users with a range of core design tools. However, its advanced settings don’t have as much energy as Elementor. For one, it doesn’t offer motion effects options or custom CSS for individual pages elements, which Elementor is equipped with.
Beaver Builder manages to make each page responsive on all devices, despite this. The Beaver Builder offers two types of templates: full templates (pages) and rows (rows).
Key Features
As we mentioned earlier, one of Beaver Builder’s strongest suits is its ability to conveniently let developers add custom coding. White-labeling is another key feature. This is great for people who create pages or websites for multiple clients.
As for theme-building, Beaver Builder requires you to purchase and integrate with a separate Beaver Themer extension. This may look cumbersome to others, but it somehow manages to be on par with Elementor’s built-in theme builder. Elementor vs Air
Pricing
The pricing structure for Beaver Builder is similar to Elementor’s as it includes yearly subscription plans ranging from $99 with the Standard tier to $546 with Ultimate, plus a 30-day money-back guarantee. A free version of the plugin is also available, but it’s less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Compared to the previous version, which required you to go through tedious and complicated processes, Gutenberg is intentionally designed to make it a breeze for many of its users as beginner-friendly editors with drag-and-drop interfaces take center stage.
WordPress is relaunching its flagship editor to reflect the popularity of Elementor and other user-friendly page builders. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
WordPress’s previous editor required you to write everything you need on a page inside a big, rectangular text field. This process has proven difficult for many as they may need to learn shortcodes to create various shapes, fonts, and layouts. Elementor vs Air
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. From the interface alone, you will notice that it borrows the common features usually found in most page builder plugins, such as the huge preview screen and the collapsible widgets sidebar.
Page-Building and Customization
Gutenberg is packed with essential design tools, from columns and block patterns to text headings and paragraphs. Still, the range fares less than popular page builders like Elementor, where there are additional choices to explore.
Gutenberg may not have theme-building capabilities, but its block-based traits make it compatible with multiple WordPress themes – it does not fully override your theme styles and settings. You can also add custom CSS elements to give your site a personal touch.
The Key Features
Unlike Elementor, which happens to be a page builder with a front-end interface, Gutenberg is primarily a back-end block editor. You won’t be able to create a fully unique site with an equally unique theme, but you can still rearrange design elements within any themed page, given that it’s compatible across multiple WordPress themes.
With Gutenberg, you get to embed uploaded files and posts from many sources to your page, from social media sites like Twitter and Tumblr to media-sharing sites such as YouTube and Soundcloud.
Pricing
Since Gutenberg is WordPress’s default editor, you can explore and use all of its features completely free of charge! There is not one paid plan included in this list like all the other editors. Elementor vs Air
Elementor vs Webflow
Unlike Elementor and the rest of our page builder plugins in this list, Webflow is a standalone website-building service that lets you create full-scale designs that work across multiple devices. It has the same level of capabilities as other popular website builders like Squarespace.
Webflow was created to be a one-stop shop and save you time. Its team handles all website administration tasks, including web hosting. Although WordPress may depend on plugins to make eye-catching websites, Webflow offers everything in one platform.
General Interface
Webflow is fun and flexible, but it’s not for everyone. This is especially true for those new to web design. Webflow’s editing interface should be richer with essential tools for website building.
It may be a turn-off for most individuals with entry-level skills, but any average professional will most likely enjoy what it can offer. The platform’s interface can also be as straightforward as it gets.
Page-Building and Customization
You have two options with Webflow: you can start from scratch or choose from over 500 templates. About 100 of these templates are free. It spans multiple categories ranging from portfolios to full-on blog themes. Unlike Elementor, which lets you change a page’s entire template in one sitting, Webflow will require you to create a new website to accommodate those changes.
As for customization, you get many reliable web design options and flexible integrations with many third-party platforms.
Key Features
Webflow has the potential to be a competitor to WordPress in the CMS market. With that being said, while one is not yet on the same level as the other, its blogging and SEO capabilities are still impressive enough that they may be worth trying.
Webflow’s extensive database of knowledge through Webflow University and the blog, as well as its excellent customer assistance team, is a testament that proves how much it deeply cares for its users. Elementor vs Air
Pricing
Webflow offers a free starter plan for those who wish to learn how to design a website. From there, you’ll find a versatile range of subscriptions. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
While some WordPress page builders primarily accommodate either designers (as with Elementor), web developers (like Beaver Builder), or both at the same time, there are a few that are geared towards mostly marketing professionals and businesses, and Thrive Architect happens to be one of them.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. Both platforms have the same design and customization capabilities. However, Thrive Architect is better suited for creating high-converting landing page and similar market-optimized sites.
General Interface
Like Elementor, Thrive’s editing dashboard involves a front-end interface, letting you see what your potential customers will get. The former does this by having a large workspace and one feature-rich sidebar. The latter has two.
Two taskbars also surround the space. One is for page structure, the other for previews of multi-devices. Thrive attempted to include all basic tools within one dashboard. However, some users have complained about the interface being a bit clunky.
Page-Building and Customization
Elementor and Thrive both offer excellent templates and widgets. The latter’s focus on marketing niche may mean that the selections are not as wide as the former. Regardless, its library of landing page templates surely looks more deserving for marketers and businesses alike.
With customization, Thrive is relatively at a similar level as well. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Elementor vs Air
Thrive Architect believes better conversion rates lead to the flourishing of sales. That’s why it can seamlessly integrate with other specialty applications that belong in what’s called the Thrive Suite, including ones for split testing, testimonial collections, and even automation.
Pricing
If you work in marketing and are looking for more efficient ways to convert leads into sales, you may get the entire Thrive Suite alongside Thrive Architect for only $299/year. The plugin is available at $97 per year.
Elementor vs Brizy
Brizy is two years older than Elementor (2016) and has steadily climbed to the top, gaining critical acclaim because of its intuitive and simple functions. The interface itself is on the same par as Elementor – the only key difference that sets each other apart is the ecosystem.
Elementor lets you import third-party addons. However, Brizy only allows you to use its default content elements. Despite the limitation, the latter does have a cloud service that not only gives you access to premium designs and integrations but also lets you sync your works across any domain, WordPress or otherwise.
General Interface
Brizy offers the familiar drag-and-drop functionality, but its editing dashboard is highly regarded for its user-friendly interface. It even beats all other page builders in this list. Elementor vs Air
Its super light design is one of the main reasons it is so popular with web designers of all levels. It’s lighter than other dashboards, such as those from Thrive Architect and Divi, but it feels more welcoming than others.
Page-Building and Customization
As with most WordPress page builders, Brizy supplies its users with plenty of design and customization options. Given its limits, it doesn’t have as many widgets as Elementor has, but it still manages to offer a handful of e-commerce web elements powered by WooCommerce.
Brizy is packed with templates, including tons of blocks and full-page layouts. These are more varied than Elementor and can be used for free.
Key Features
Elementor’s integrated mega menu creator is one of the most notable features Brizy offers that Elementor does not. Although Brizy does not support third-party addons, it is still a great feature to be able to create large-scale web menus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
Similar to Elementor, you can download the WordPress plugin version of Brizy for free. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You can choose to pay annually ($49 to $199), or to pay a one-time fee ($149 – $399). Brizy Cloud also offers a wide range of time-based subscriptions. Elementor vs Air
Elementor vs Oxygen
Similar to the aforementioned Divi builder, Oxygen is a WordPress theme and a drag-and-drop plugin rolled into one. You have complete control over how your pages look with any element you choose. It can even override any saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. While it seems ideal for those who are new to web design, you’ll soon find out that it may not be their strongest suit.
General Interface
Right away, Oxygen’s user interface is jam-packed with a huge load of features and tools surrounding the workspace. For beginners, the sheer volume of features and tools available may seem overwhelming. For those who know the basics of web development, there are many functions that can be used.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
We appreciate the ease of Oxygen’s customization capabilities. Coding pros, in particular, may surely enjoy the plugin’s easy-to-manage CSS editing capabilities – they wouldn’t have to worry much about going into the style sheets of any theme for long! Elementor vs Air
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
Key Features
The loading speed of most pages that are built using Oxygen is significantly faster than the ones made through Elementor and similar WordPress page builders by a slightly improved margin.
Apart from the API, Oxygen can also seamlessly integrate with a diverse range of industries and platforms, including specialty apps like Airbnb, social media, SEO plugins, payment gateways, and more.
Pricing
Considering the advanced and more professional nature, Oxygen does not offer any free plan for the time being. It charges one-time fees for two of its current pricing plans. The Basic plan will cost you $129, while the Ultimate plan lets you use everything it has in store for $349.
Our Last Thoughts Elementor vs Air
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
Brizy and Webflow both offer all the tools you need to specialize in website design as a freelancer, or as part of an established team. Brizy, in particular, has one of the most user-friendly interfaces out there, but if third-party add-on support is what you’re looking for in one, then it might be best if you find something else.
If you’re not too invested in web design or don’t mind using your current theme, Gutenberg may be your best bet, although most page builders on this list offer the same feature. It’s also the only completely free plugin here, so that may be a solid choice as well if you’re on a tight budget.
Some page builders here offer special template sets for landing pages, but none can compare to how many Thrive Architect has. It integrates with many marketing tools including split testing and sales funnels. If another builder can compete similarly in any capacity, it has to be Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Lastly, if you want to stay sure with some of the most trusted, easy-to-use, and leading WordPress page builders, look no further than Divi and Elementor. If a feature-laden free version of the plugin is what you’re more interested in, then Elementor is ready to supply you with that.