In the past, building websites hosted on WordPress was a difficult task. Not only would you have to write whatever you want to add into its very limiting in-house editor, but you’d be required extra knowledge of HTML and coding to incorporate sophisticated and impressive layouts and styles.
Nowadays, all the arduous page editing tasks have been dramatically simplified as the rise of drag-and-drop page builder plugins has come to take over, making it much easier for everyone – even newbies with zero coding experience.
You might think of Elementor as one of the new page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help to find the perfect page builder for you.
Daniel has posted a video review on Design Break that will give you a visual experience. To get a comprehensive overview of Elementor, you may still want to check out our article below.
Elementor in a Nutshell Visibility Logic For Elementor
Before we get into the meat of the story, let’s take a short look first at what Elementor is.
Elementor is a popular WordPress page builder plugin. Best known for its highly intuitive and feature-rich user interface, it gives users unparalleled access to a wide range of design and customization options to explore. It’s designed to make the process of page building easier and more enjoyable for web design professionals and newbies alike.
Elementor’s drag-and-drop editor is one of its highlights. Users can drag any object onto a workspace or canvas that’s large enough to fit the majority of their screen. The workspace lets you view your page as potential customers see it. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
The basic Elementor version includes all the tools you need to create eye-catching pages. You can adjust the settings to make your pages as pixel perfect as possible, and even add custom code to them.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? The Revision History button has got your back. Are you having trouble finding something difficult to find? You can use the Finder feature to help you. Want to make some adjustments to the mobile version of your page? Switch View allows you to make changes right away.
Elementor Pro has even more features. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
The Downsides
While Elementor may have lots to offer to individuals of all skill levels, we must not fully ignore a few of its disadvantages. First, the majority of Elementor Pro features cannot be accessed by those who have the plugin free. The dashboard might need to be responsive at times. Lastly, editing refinements might not work exactly as you expected.
Pricing
Elementor’s core version gives you an adequate number of page design tools you can use free of charge. However, if you want to gain access to additional features that are otherwise limited to Elementor Pro users, you may need to subscribe first to any of its five annual plans.
These range from $49 a year with the Essential plan to $999 with the Agency plan. A good thing about those subscriptions is you can explore any of the upgraded tools without limits – the only difference is the allotted number of website licenses and activations.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These include WPBakery and Divi, Beaver Builder, WordPress’s newest editor Gutenberg as well Webflow, Brizy, the Thrive Architect plugin and Oxygen. Let’s start with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. It’s been placed at the same level as Elementor regarding how much it offers to various users.
Both interfaces are easy to use, yet powerful and feature a variety of design tools. Divi is a WordPress theme, but not a plugin. It also doesn’t offer a free plan and has more useful features like split testing.
General Interface
Divi’s editing dashboard has a drag-and drop interface. However, if you look at it alongside Elementor, you will notice some differences. While the latter has all the options along the sidebar, Divi has a collapsible floating menu on the bottom of the screen, giving off a more minimalistic appeal.
Page-Building and Customization
Divi, on the other hand, allows you to use complete-website packages. Elementor only offers single-page templates. Named by the latter as Layouts, its collection size is much bigger than the former.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both plugins have similar features for theme-building. Divi may have it added in 2019, but Elementor had it available long before that.
Key Features
Divi is more than just a WordPress plugin – it also comes bundled with the Divi theme, which has been dubbed over the years as the “most popular WordPress theme in the world.”
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. Marketing professionals, in particular, may find this one very useful as they can determine which of the pages’ elements work best in generating better conversion rates.
Pricing
Divi is not like Elementor which offers powerful features for a free version. Divi does not offer a free plan, except for a 30-day trial. Despite this, its two pricing plans are seen as cost-effective and more valuable than the other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. Regardless, not only will you be able to use Divi on unlimited websites, but you will also get access to all of the Elegant Themes products, including the Divi theme.
Elementor vs WPBakery
WPBakery is another popular page-building plugin, and it was also one of the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Its standout feature is the option to choose between a front end interface for site editing or more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
General Interface
Some page builders let you view your page as your customers see it while editing. Some offer a more detailed experience. WPBakery is able to accommodate both. This makes it ideal for not just average web designers but experts as well.
There have been some concerns about how slow the front-end editor is compared to other editors. Regardless, you’ll have enough tools to create a good-looking page.
Page-Building and Customization
WPBakery offers over 100 pre-made templates, but this is a far cry from Elementor’s 300+ choices. Although the former is less extensive, it has a much larger selection of design elements in the form widgets and add-ons that gives it an advantage over the latter.
When it comes to customization, both WPBakery and Elementor are packed with the same level of optimized and diverse tools, though one of them may be too overwhelming for some people than the other.
Key Features
WPBakery is known for its multilingual support, which makes it more accessible to non-English users. The Role Manager function lets you manage who has access to certain sections of the interface.
Although the plugin’s integrations list is not that important for many, we find it to be unique enough to make it stand out from the rest.
Pricing
Much like the previously-mentioned Divi, WPBakery does not have a free version, but it does offer two pricing plans. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The regular version intended for single-site use costs $56, while the extended plan at $299 is intended for one SaaS application.
Elementor vs Beaver Builder
Beaver Builder plugin offers visually fluid drag-and drop page-building capabilities, similar to Elementor or Divi. As the other two plugins are made to be suitable for web designers, Beaver Builder is more geared toward developers with a sharp eye for website stability.
With the inclusion of clean coding capabilities, well-documented PHP, CSS, and JS options, and more handy features to help make your page run as smoothly as possible, it’s no wonder why Beaver Builder has amassed a large following among WordPress developers.
General Interface
Beaver Builder’s editing interface is similar to Divi’s: Your workspace occupies almost the entire screen with only a generously-sized horizontal bar on top. Visibility Logic For Elementor
If you wish to add any column, row, or module/widget to your page, you just need to click the + button along the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Pop-up windows are not your style? Simply drag it to create a sidebar. Simple!
Page-Building and Customization
Beaver Builder offers a variety of core design tools. Its advanced settings, however, don’t have the same energy as Elementor – for one, the former lacks motion effects options and custom CSS for individual page elements as the latter is readily equipped with.
Beaver Builder manages to make each page responsive on all devices, despite this. As for templates, the plugin offers two types that are closely similar to Elementor: pages (full templates) and rows (Beaver Builder’s take on blocks).
Key Features
Beaver Builder allows developers to add custom code, as we have mentioned. Another of its key features is white-labeling, which is ideal for those who build pages or websites for multiple clients for a living.
Beaver Builder is required to be purchased and integrated with a Beaver Themer extension for theme-building. Although it may seem cumbersome, this extension is still able to integrate with Elementor’s built in theme builder. Visibility Logic For Elementor
Pricing
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. The plugin can also be downloaded for free, although it is less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Gutenberg’s new standard block editor is much easier than the old version. It requires you to complete tedious and complex processes. Gutenberg was designed with beginners in mind, using drag-and-drop interfaces.
WordPress is relaunching its flagship editor to reflect the popularity of Elementor and other user-friendly page builders. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
The previous editor for WordPress required that you write all the information you needed on a page within a large rectangular text box. This process has proven difficult for many as they may need to learn shortcodes to create various shapes, fonts, and layouts. Visibility Logic For Elementor
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. From the interface alone, you will notice that it borrows the common features usually found in most page builder plugins, such as the huge preview screen and the collapsible widgets sidebar.
Page-Building and Customization
Gutenberg is packed with essential design tools, from columns and block patterns to text headings and paragraphs. The range is still less than Elementor’s page builders, which offer more options.
Gutenberg may not have theme-building capabilities, but its block-based traits make it compatible with multiple WordPress themes – it does not fully override your theme styles and settings. You can also add custom CSS elements to give your site a personal touch.
The Key Features
Gutenberg, unlike Elementor which is a page builder that has a front-end interface and Gutenberg, is primarily a backend block editor. You won’t be able to create a fully unique site with an equally unique theme, but you can still rearrange design elements within any themed page, given that it’s compatible across multiple WordPress themes.
With Gutenberg, you get to embed uploaded files and posts from many sources to your page, from social media sites like Twitter and Tumblr to media-sharing sites such as YouTube and Soundcloud.
Pricing
Gutenberg is WordPress’ default editor. This means that you can use all its features absolutely free! There is not one paid plan included in this list like all the other editors. Visibility Logic For Elementor
Elementor vs Webflow
Unlike Elementor and the rest of our page builder plugins in this list, Webflow is a standalone website-building service that lets you create full-scale designs that work across multiple devices. It offers the same capabilities as Squarespace and other popular website builders.
Webflow is designed to be a one-stop solution, and a time-saver as its team does most website administration duties on your behalf, like web hosting. Although WordPress may depend on plugins to make eye-catching websites, Webflow offers everything in one platform.
General Interface
We must tell you firsthand that, as Webflow offers a wide range of users a fun and flexible way to build a website, it is not for the faint of heart, especially those who are new to web design. With that being said, its editing interface needs to be more saturated with many essential website-building tools.
It may be a turn-off for most individuals with entry-level skills, but any average professional will most likely enjoy what it can offer. It can be as simple as possible to use the platform’s interface.
Page-Building and Customization
You have two options with Webflow: you can start from scratch or choose from over 500 templates. About 100 of these templates are free. It spans multiple categories ranging from portfolios to full-on blog themes. Unlike Elementor, which lets you change a page’s entire template in one sitting, Webflow will require you to create a new website to accommodate those changes.
You have many options for web design and can integrate with third-party platforms.
Key Features
Webflow is poised to compete with WordPress in the CMS field. Despite being on a lower level than WordPress, Webflow’s SEO and blogging capabilities are impressive enough to be worth considering.
Webflow’s vast knowledge base through Webflow University, the blog, and its exceptional customer service team are testaments to how deeply it cares about its users. Visibility Logic For Elementor
Pricing
For those who want to learn how to create a website, Webflow offers a free starter package. From there, you’ll find a versatile range of subscriptions. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
While some WordPress page builders primarily accommodate either designers (as with Elementor), web developers (like Beaver Builder), or both at the same time, there are a few that are geared towards mostly marketing professionals and businesses, and Thrive Architect happens to be one of them.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. While both platforms offer the same level of design and customization capabilities, Thrive Architect makes it a more suitable choice for creating high-converting landing pages and other similar market-optimized websites.
General Interface
Like Elementor, Thrive’s editing dashboard involves a front-end interface, letting you see what your potential customers will get. As the former accomplishes this with a huge workspace and a single feature-rich sidebar, the latter approaches it with two, each on either side of the screen.
In addition, two taskbars similarly surround the space, with one for the page structure and the other for multi-device previews. Thrive attempted to include all basic tools within one dashboard. However, some users have complained about the interface being a bit clunky.
Page-Building and Customization
Both Thrive and Elementor offer the same caliber of excellent widgets and template selections. The latter’s focus on marketing niche may mean that the selections are not as wide as the former. Regardless, its library of landing page templates surely looks more deserving for marketers and businesses alike.
With customization, Thrive is relatively at a similar level as well. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
The Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Visibility Logic For Elementor
Thrive Architect believes better conversion rates lead to the flourishing of sales. It can integrate seamlessly with specialty applications such as split testing, testimonial collections, automation, and more.
Pricing
If you work in marketing and are looking for more efficient ways to convert leads into sales, you may get the entire Thrive Suite alongside Thrive Architect for only $299/year. Otherwise, the plugin itself is priced at $97 annually.
Elementor vs Brizy
Brizy is two years older than Elementor (2016) and has steadily climbed to the top, gaining critical acclaim because of its intuitive and simple functions. The interface is comparable to Elementor. The only thing that separates them is the ecosystem.
While Elementor allows you to import third-party add-ons, in Brizy, you can only make use of its default content elements. The cloud service allows you to sync your work across all domains, WordPress and not, despite this limitation.
General Interface
While Brizy has the all-familiar drag-and-drop features, its editing dashboard is praised by many for having one of the most user-friendly interfaces, even beating out all other page builders on this list. Visibility Logic For Elementor
One of the primary reasons why it attracts web designers of all skill levels so easily is its super lightweight design. Compared to other dashboards, particularly from Thrive Architect, Divi, and even Elementor, it doesn’t feel very bulky; instead, it’s welcoming.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. Given its limits, it doesn’t have as many widgets as Elementor has, but it still manages to offer a handful of e-commerce web elements powered by WooCommerce.
Brizy is packed with templates, including tons of blocks and full-page layouts. These are more varied than Elementor and can be used for free.
The Key Features
Elementor’s integrated mega menu creator is one of the most notable features Brizy offers that Elementor does not. Though we know now that Brizy doesn’t support third-party add-ons, the idea of a feature to create large-scale website menus is a plus.
Besides the WordPress plugin, Brizy offers the Brizy Cloud service, which provides hosting and other useful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
Similar to Elementor, you can download the WordPress plugin version of Brizy for free. Pricing subscriptions are also available for those who specialize in websites and page-building for a living: these include Personal, Freelancer, and Agency plans.
You can choose to pay annually ($49 to $199), or to pay a one-time fee ($149 – $399). Brizy Cloud also offers a wide range of time-based subscriptions. Visibility Logic For Elementor
Elementor vs Oxygen
Similar to the aforementioned Divi builder, Oxygen is a WordPress theme and a drag-and-drop plugin rolled into one. It gives you full control of how you design your pages with whatever element you want to incorporate, as it’s one of the few page builders that can override any of your saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. While it seems ideal for those who are new to web design, you’ll soon find out that it may not be their strongest suit.
General Interface
Oxygen’s user interface has a lot of tools and features that you can use immediately. The number may be concerningly overwhelming, especially for beginners. Still, for those who are already familiar with the ins and outs of web development, they’ll be treated to a lot of functions waiting to be explored.
Elementor’s dashboard is suitable for both designers and average users. Oxygen’s version focuses primarily on making page building easier, more powerful, and more worthwhile for those who have firsthand experience.
Page-Building and Customization
In terms of customization, we appreciate how inviting Oxygen can be to a wide range of experts. Coding pros, in particular, may surely enjoy the plugin’s easy-to-manage CSS editing capabilities – they wouldn’t have to worry much about going into the style sheets of any theme for long! Visibility Logic For Elementor
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
The Key Features
The loading speed of most pages that are built using Oxygen is significantly faster than the ones made through Elementor and similar WordPress page builders by a slightly improved margin.
Oxygen, in addition to the API, can seamlessly integrate with a wide range of industries, platforms, and apps, including social media, SEO plugins and payment gateways.
Pricing
Considering the advanced and more professional nature, Oxygen does not offer any free plan for the time being. Instead, it offers one-time fees on two of its current pricing plan offerings. You will pay $129 for the Basic plan, and $349 for the Ultimate plan.
Our Final Thoughts Visibility Logic For Elementor
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
If you specialize in website design, either as a freelancer or as part of a team, both Brizy, and Webflow have all the right tools you would need. Brizy, in particular, has one of the most user-friendly interfaces out there, but if third-party add-on support is what you’re looking for in one, then it might be best if you find something else.
If you’re not too invested in web design or don’t mind using your current theme, Gutenberg may be your best bet, although most page builders on this list offer the same feature. It’s also the only completely free plugin here, so that may be a solid choice as well if you’re on a tight budget.
Some page builders here offer special template sets for landing pages, but none can compare to how many Thrive Architect has. It also integrates with many marketing tools, including sales funnels and split testing. Divi is the only builder that can compete in a similar capacity to Divi.
If you’re planning on getting a plugin and a WordPress theme simultaneously, look no further than Oxygen and Divi. The latter could be ideal if you’re a web designer looking for more template and theme options.
Elementor and Divi are trusted and easy-to use page builders for WordPress. If a feature-laden free version of the plugin is what you’re more interested in, then Elementor is ready to supply you with that.