Back in the old days, the process of building website pages hosted on WordPress was such a hard task to behold. Not only would you have to write whatever you want to add into its very limiting in-house editor, but you’d be required extra knowledge of HTML and coding to incorporate sophisticated and impressive layouts and styles.
Nowadays, all the arduous page editing tasks have been dramatically simplified as the rise of drag-and-drop page builder plugins has come to take over, making it much easier for everyone – even newbies with zero coding experience.
You might think of Elementor as one of the new page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help to find the perfect page builder for you.
For those of you who prefer a more visual experience, here is a video review from Daniel on his YouTube channel Design Break. You can still read our article to get an overview of Elementor.
Elementor in Nutshell Is Elementor Good For Ecommerce
Before we dive into the meat of this story, let’s first take a look at Elementor.
Elementor is one of the most popular free page builder plugins for WordPress. It is well-known for its intuitive user interface and rich features. Users have unlimited access to many customization and design options. It was created to simplify page building for both experienced web designers and beginners.
Elementor’s drag-and-drop editor is one of its highlights. Users can drag any object onto a workspace or canvas that’s large enough to fit the majority of their screen. You can view your page in the same way potential customers see it with the workspace. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
The basic Elementor version includes all the tools you need to create eye-catching pages. You can adjust the settings to make your pages as pixel perfect as possible, and even add custom code to them.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? Revision History is your friend. Struggling with searching for something that may be difficult to find? The Finder feature can help you with that. You want to make changes to your mobile page? You can do so right away with Switch View.
Elementor Pro has even more features. You get more useful features like the Theme Builder, which allows you to create full-page WordPress templates, the pop-up builders, and ecommerce widgets in collaboration for WooCommerce.
The Downsides
While Elementor may have lots to offer to individuals of all skill levels, we must not fully ignore a few of its disadvantages. First, the majority of Elementor Pro features cannot be accessed by those who have the plugin free. Second, the dashboard may need to be more responsive sometimes. Lastly, editing refinements might not work exactly as you expected.
Pricing
The core version of Elementor gives you enough page design tools to use for free. You may have to sign up for one of the five annual plans if you wish to access additional features not available to Elementor Pro users.
These prices range from $49 per year for the Essential plan to $999 for the Agency plan. A good thing about those subscriptions is you can explore any of the upgraded tools without limits – the only difference is the allotted number of website licenses and activations.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These include WPBakery and Divi, Beaver Builder, WordPress’s newest editor Gutenberg as well Webflow, Brizy, the Thrive Architect plugin and Oxygen. Let’s begin with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. It’s been placed at the same level as Elementor regarding how much it offers to various users.
Both have drag-and-drop interfaces that are powerful yet easy to use and are packed with flexible design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
General Interface
Divi’s editing dashboard is equipped with a drag-and-drop interface, but if you compare it to Elementor’s version, you’ll notice a few differences immediately. Divi’s editing dashboard has all the options in the sidebar. However, Divi has a collapsible floating screen menu at the bottom that gives off a minimalistic look.
Page-Building and Customization
While Elementor offers only single-page templates, Divi allows users to use full-website packages. It is also known as Layouts and has a much larger collection than Elementor.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both also have similar theme-building features – Divi may have added it as recently as 2019, but Elementor has always had it in store even before then.
The Key Features
Divi is not just a WordPress plugin. It also comes with the Divi theme. This theme has been called the “most popular WordPress theme” over the years.
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. This feature is especially useful for marketing professionals as they can identify which pages’ elements are most effective in driving higher conversion rates.
Pricing
Divi is not like Elementor which offers powerful features for a free version. Divi does not offer a free plan, except for a 30-day trial. However, the two pricing plans offered by Divi are more cost-effective and valuable than each other.
Individuals may either opt for a yearly access plan at $89 or a lifetime access tier at a one-time fee of $249. Regardless, not only will you be able to use Divi on unlimited websites, but you will also get access to all of the Elegant Themes products, including the Divi theme.
Elementor vs WPBakery
Another one of the widely-used page-building plugins, WPBakery, is also among the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Among its stand-outs is the ability to choose between a front-end interface for live site editing and more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
General Interface
Some page builders let you view your page as your customers see it while editing. Some offer a more detailed experience. WPBakery is able to accommodate both. This makes it ideal for not just average web designers but experts as well.
However, there have been concerns over how slow the front-end editor can be compared to the rest. Regardless, you’ll have enough tools to create a good-looking page.
Page-Building and Customization
WPBakery offers over 100 pre-made templates, but this is a far cry from Elementor’s 300+ choices. Although the former is less extensive, it has a much larger selection of design elements in the form widgets and add-ons that gives it an advantage over the latter.
Both WPBakery (and Elementor) have the same level and variety of customization tools. However, one may prove too overwhelming for others.
The Key Features
WPBakery is known for its multilingual support, which makes it more accessible to non-English users. Next is the Role Manager function, which lets you control whoever gets to access certain sections of the interface.
Although the plugin’s integrations list is not that important for many, we find it to be unique enough to make it stand out from the rest.
Pricing
Much like the previously-mentioned Divi, WPBakery does not have a free version, but it does offer two pricing plans. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The $56 regular version is for single-site use, while the $299 extended plan is for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. As the other two plugins are made to be suitable for web designers, Beaver Builder is more geared toward developers with a sharp eye for website stability.
Beaver Builder is a popular choice for WordPress developers because it offers clean coding, well-documented PHP and CSS options, as well as other handy features that will make your page run smoothly.
General Interface
Beaver Builder’s editing interface is similar to Divi’s: Your workspace occupies almost the entire screen with only a generously-sized horizontal bar on top. Is Elementor Good For Ecommerce
If you wish to add any column, row, or module/widget to your page, you just need to click the + button along the bar. The plugin’s dashboard has been highly praised for its fast, glitch-free, and very customizable capabilities. Pop-up windows are not your style? Simply drag it to create a sidebar. Simple!
Page-Building and Customization
Beaver Builder provides users with a range of core design tools. However, its advanced settings don’t have as much energy as Elementor. For one, it doesn’t offer motion effects options or custom CSS for individual pages elements, which Elementor is equipped with.
Beaver Builder manages to make each page responsive on all devices, despite this. As for templates, the plugin offers two types that are closely similar to Elementor: pages (full templates) and rows (Beaver Builder’s take on blocks).
Key Features
As we mentioned earlier, one of Beaver Builder’s strongest suits is its ability to conveniently let developers add custom coding. Another of its key features is white-labeling, which is ideal for those who build pages or websites for multiple clients for a living.
As for theme-building, Beaver Builder requires you to purchase and integrate with a separate Beaver Themer extension. Although it may seem cumbersome, this extension is still able to integrate with Elementor’s built in theme builder. Is Elementor Good For Ecommerce
Pricing
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. A free version of the plugin is also available, but it’s less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Gutenberg’s new standard block editor is much easier than the old version. It requires you to complete tedious and complex processes. Gutenberg was designed with beginners in mind, using drag-and-drop interfaces.
With the rising popularity of user-friendly page builders like Elementor, it’s no wonder that WordPress has decided to keep up with the changes by giving its flagship editor a much-needed facelift. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
The previous editor for WordPress required that you write all the information you needed on a page within a large rectangular text box. Many people find this difficult as they might need to know shortcodes to create different shapes, fonts and layouts. Is Elementor Good For Ecommerce
Gutenberg makes editing easy for anyone with no coding skills. From the interface alone, you will notice that it borrows the common features usually found in most page builder plugins, such as the huge preview screen and the collapsible widgets sidebar.
Page-Building and Customization
Gutenberg comes with all the essential design tools you need, including blocks and columns as well as text headings and paragraphs. The range is still less than Elementor’s page builders, which offer more options.
Gutenberg may not have theme-building capabilities, but its block-based traits make it compatible with multiple WordPress themes – it does not fully override your theme styles and settings. You can also add custom CSS elements to give your site a personal touch.
The Key Features
Gutenberg, unlike Elementor which is a page builder that has a front-end interface and Gutenberg, is primarily a backend block editor. You won’t be able to create a fully unique site with an equally unique theme, but you can still rearrange design elements within any themed page, given that it’s compatible across multiple WordPress themes.
With Gutenberg, you get to embed uploaded files and posts from many sources to your page, from social media sites like Twitter and Tumblr to media-sharing sites such as YouTube and Soundcloud.
Pricing
Since Gutenberg is WordPress’s default editor, you can explore and use all of its features completely free of charge! There is not one paid plan included in this list like all the other editors. Is Elementor Good For Ecommerce
Elementor vs Webflow
Webflow, unlike Elementor or the other page builders in this list is a standalone service that allows you to create large-scale designs across multiple devices. It has the same level of capabilities as other popular website builders like Squarespace.
Webflow is designed to be a one-stop solution, and a time-saver as its team does most website administration duties on your behalf, like web hosting. While WordPress itself may rely on plugins to create eye-catching sites, Webflow has everything rolled into one platform.
General Interface
Webflow is fun and flexible, but it’s not for everyone. This is especially true for those new to web design. With that being said, its editing interface needs to be more saturated with many essential website-building tools.
It may be a turn-off for most individuals with entry-level skills, but any average professional will most likely enjoy what it can offer. The platform’s interface can also be as straightforward as it gets.
Page-Building and Customization
With Webflow, you can either opt to start from the ground up or choose from its collection of 500+ website templates, with about 100 of them offered for free. It spans multiple categories ranging from portfolios to full-on blog themes. Webflow is different from Elementor which allows you to change the entire page’s template in one go. Instead, you will need to create a new website for those changes.
You have many options for web design and can integrate with third-party platforms.
The Key Features
Webflow has the potential to be a competitor to WordPress in the CMS market. Despite being on a lower level than WordPress, Webflow’s SEO and blogging capabilities are impressive enough to be worth considering.
Webflow’s vast knowledge base through Webflow University, the blog, and its exceptional customer service team are testaments to how deeply it cares about its users. Is Elementor Good For Ecommerce
Pricing
For those who want to learn how to create a website, Webflow offers a free starter package. From there, you’ll find a versatile range of subscriptions. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
Some WordPress page builders cater to designers (as in Elementor), web professionals (like Beaver Builder), and both, but there are a few that cater more towards marketing professionals, such as Thrive Architect.
The plugin offers them top-notch features, which will ensure impressive sales results. It also includes the necessary page-building tools that they already know. While both platforms offer the same level of design and customization capabilities, Thrive Architect makes it a more suitable choice for creating high-converting landing pages and other similar market-optimized websites.
General Interface
Like Elementor, Thrive’s editing dashboard involves a front-end interface, letting you see what your potential customers will get. The former does this by having a large workspace and one feature-rich sidebar. The latter has two.
In addition, two taskbars similarly surround the space, with one for the page structure and the other for multi-device previews. While Thrive tried its best to fit all the basic tools in one dashboard, it has been criticized for being slightly clunky.
Page-Building and Customization
Elementor and Thrive both offer excellent templates and widgets. The latter’s focus on marketing niche may mean that the selections are not as wide as the former. Regardless, its library of landing page templates surely looks more deserving for marketers and businesses alike.
With customization, Thrive is relatively at a similar level as well. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Is Elementor Good For Ecommerce
Thrive Architect believes better conversion rates lead to the flourishing of sales. That’s why it can seamlessly integrate with other specialty applications that belong in what’s called the Thrive Suite, including ones for split testing, testimonial collections, and even automation.
Pricing
You can get the whole Thrive Suite and Thrive Architect for $299/year if you are a marketer looking for better ways to convert leads into customers. The plugin is available at $97 per year.
Elementor vs Brizy
Though two years younger than Elementor (2016), Brizy has been slowly climbing to the top and gaining critical acclaim for its simple and intuitive functions. The interface itself is on the same par as Elementor – the only key difference that sets each other apart is the ecosystem.
While Elementor allows you to import third-party add-ons, in Brizy, you can only make use of its default content elements. Despite the limitation, the latter does have a cloud service that not only gives you access to premium designs and integrations but also lets you sync your works across any domain, WordPress or otherwise.
General Interface
Brizy offers the familiar drag-and-drop functionality, but its editing dashboard is highly regarded for its user-friendly interface. It even beats all other page builders in this list. Is Elementor Good For Ecommerce
Its super light design is one of the main reasons it is so popular with web designers of all levels. It’s lighter than other dashboards, such as those from Thrive Architect and Divi, but it feels more welcoming than others.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. It doesn’t offer as many widgets than Elementor, but it does have a few WooCommerce e-commerce elements.
Brizy is packed with templates, including tons of blocks and full-page layouts. These are more varied than Elementor and can be used for free.
Key Features
One standout feature Brizy has that Elementor doesn’t is its integrated mega menu builder. Though we know now that Brizy doesn’t support third-party add-ons, the idea of a feature to create large-scale website menus is a plus.
Besides the WordPress plugin, Brizy offers the Brizy Cloud service, which provides hosting and other useful website tools. It is a totally different platform so you won’t have the ability to use WordPress. Instead, you will be given a custom domain.
Pricing
You can also download the WordPress plugin version Brizy free of charge, similar to Elementor. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You may opt to either pay yearly ($49 to $199) or purchase a one-time fee ($149 to $399). Brizy Cloud offers many time-based subscriptions. Is Elementor Good For Ecommerce
Elementor vs Oxygen
Similar to the aforementioned Divi builder, Oxygen is a WordPress theme and a drag-and-drop plugin rolled into one. You have complete control over how your pages look with any element you choose. It can even override any saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. While it seems ideal for those who are new to web design, you’ll soon find out that it may not be their strongest suit.
General Interface
Oxygen’s user interface has a lot of tools and features that you can use immediately. The number may be concerningly overwhelming, especially for beginners. For those who know the basics of web development, there are many functions that can be used.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
In terms of customization, we appreciate how inviting Oxygen can be to a wide range of experts. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Is Elementor Good For Ecommerce
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
The Key Features
The loading speed of most pages that are built using Oxygen is significantly faster than the ones made through Elementor and similar WordPress page builders by a slightly improved margin.
Apart from the API, Oxygen can also seamlessly integrate with a diverse range of industries and platforms, including specialty apps like Airbnb, social media, SEO plugins, payment gateways, and more.
Pricing
Considering the advanced and more professional nature, Oxygen does not offer any free plan for the time being. It charges one-time fees for two of its current pricing plans. You will pay $129 for the Basic plan, and $349 for the Ultimate plan.
Our Final Thoughts Is Elementor Good For Ecommerce
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
Brizy and Webflow both offer all the tools you need to specialize in website design as a freelancer, or as part of an established team. Brizy, in particular, has one of the most user-friendly interfaces out there, but if third-party add-on support is what you’re looking for in one, then it might be best if you find something else.
Gutenberg is a good choice if you don’t have a lot of experience with web design and are comfortable using your existing theme. However, most page builders in this list provide the same feature. Gutenberg is also the only plugin that’s completely free, which may make it a good choice if you have a limited budget.
While there are some page builders that offer templates for landing pages, none compares to the number of templates Thrive Architect offers. It also integrates with many marketing tools, including sales funnels and split testing. If another builder can compete similarly in any capacity, it has to be Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Lastly, if you want to stay sure with some of the most trusted, easy-to-use, and leading WordPress page builders, look no further than Divi and Elementor. Elementor can provide you with a plugin that is completely feature-free if you are interested.