When it comes to creating a good-looking page or website on WordPress, you need to make sure you have everything you need to accomplish it. Sure, the platform’s in-house page builder is always ready to assist you, but the problem is you can’t edit it as much as you’d like because of how bulky and out-of-the-place it is.
Thankfully, third-party web design plugins are there to address those woes you may often experience with WordPress’s own, and one of the most notable is Elementor. Elementor is designed to make it easy to create websites. No coding required!
Do you think Elementor could be the right page builder for you? Are you still undecided? To answer your curiosities, we’re deeply diving into everything it offers.
For those of you who prefer a more visual experience, here is a video review from the YouTube channel Pinky1472. You can still read our article to get an overview of Elementor.
Elementor in a Nutshell – What is It About? Elementor Free
Elementor is a WordPress website builder plugin. It’s best known for its visual and intuitive drag-and-drop editor that allows you to use a wide range of design assets and blocks and see what your page will look like to visitors in real-time.
With an interface that’s more akin to that of popular website builders like Squarespace and Wix, Elementor lets you either opt for a ready-made professional template or create a good-looking WordPress website from the ground up. One good thing about this one-of-a-kind platform is that all the tools you need to build a website are within your reach – all without the added hassles of coding that may get in the way of enjoying it.
What does it have to offer?
Elementor is a WordPress plugin that lives up to its reputation. It offers a clean and simple interface that allows you to quickly navigate through all it has.
- With Elementor, you’re greeted with an illustrious range of dynamic and attractive themes compared to the more standard and plain templates that often come with WordPress’ in-house themes.
- You get a separate and highly interactive work interface to edit your posts and pages. WordPress’s similar editor is lightweight and easy to use.
- Elementor will work with any theme that is compatible with WordPress version 5.0 or higher. The plugin can be used to transform a dull theme into something more appealing.
- All the editing for your pages and sites is done from the front end. You’ll see your work as soon as your customers or visitors see it. This outstanding feature gives you a better understanding of which design element keeps them returning for more or otherwise.
Elementor as a whole makes it simple to create a stunning page. Its interface is designed to be so streamlined and filled to the brim with essential tools that even those who may need more expansive knowledge in web design can navigate through it with no problems. This, in turn, has solidified the website builder to be an ideal choice for folks lacking resources or working as a one- or three-man team.
Many similar web designer plugins may offer working individuals a pleasing drag-and-drop experience and a handful of useful tools. Elementor’s standards are not met by all plugins. Elementor is a well-respected plugin that has been installed on more than 3 million WordPress accounts.
What is it that makes this web design platform unique? What other features does it offer that others don’t have? We will soon find out as we look deeper into Elementor’s features, beginning with its impressive list.
Meet Elementor’s Features
Fully-packed Template Library
Elementor’s library of more than 150 templates is perfect for those who are new to web design, or have some knowledge but don’t have the time. All of them make the site-building experience easy on your end, as they help turn your ideas into a product that can catch anyone’s attention immediately.
Two categories are available for the platform’s templates:
- Pages – Full-length templates which require very little customization
- Blocks – templates for individual and specific parts of a page – examples of which include FAQs, pricing tables, portfolios, etc.
If you wish to expand beyond Elementor’s in-house template selection, you may find them from tons of third-party sources all over the internet and import them onto the platform under the My Templates tab.
Huge Selection of Widgets
Elementor has a lot more than just a wide range of templates. There are many widget options available in the plugin. Widgets are smaller, more contained elements that house a wide range of content.
With a whopping total of 60+ widgets, you gain lots of insight into how you want to structure your website as well as the flexibility of doing so. Some of those include text-related elements such as headings and the inner section, media files like images and videos, buttons, icons, and website sidebars. Map widgets powered by Google Maps, testimonials, star ratings, and gallery widgets are also part of what Elementor has in store.
You may add as many as you want to your page. As with the templates, you may also opt to import those from third-party sources to further expand your selection.
Convenient Drag-and-drop Editing
If there’s one thing that Elementor is most prominent for, it has to be its highly convenient user experience. Elementor’s drag-and-drop functionality allows users to create and edit pages as easily as possible. Drag the widget you prefer from the left sidebar and drop it in your workspace. You can also adjust the layout of the page by moving it to another location.
Apart from that, Elementor offers right-click support to assist users without having to go over the sidebar for slight edits all the time – something a couple of WordPress web design plugins aren’t equipped with.
Included is a Navigation view section that gives you a comprehensive list of content arranged accordingly to Elementor’s page structure – we’ll discuss that later on in full detail.
The editing interface also includes a Finder tool that will help you navigate quickly between pages and content elements.
Fine-tuned Control over Your Elements
For a basic WordPress page-building plugin, Elementor is surely stuffed with many design options that anyone can enjoy hassle-free. Elementor understands that every detail is important when creating a website that stands out. It allows you to modify and fix any design elements in the site you are building.
You can amend some necessary adjustments to your site’s content blocks, widgets, images, and text. You can also modify the font, size, and color of text content and headings.
Those are some of the basic editing tools you can explore in Elementor. You can also make specific adjustments to the plugin’s content elements. The plugin offers advanced customization options that include widget positioning within columns, custom CSS settings, animation effects and exact margins and padding for numbers.
Options for Your Mobile-friendly Page
Elementor templates are all mobile-friendly by default. However, you might be curious if you can make some adjustments to your template to suit your needs. The platform allows you to customize your website to look better on tablets and smartphones, just like everything else.
Just click the Switch view icon along the sidebar, and you’ll be greeted with three viewing options, each for the desktop, tablet, and mobile phone. You can choose from any one of the three viewing options to edit or omit widgets.
An opportunity to look back at the changes you’ve made
Sometimes a few ‘undo’ actions may not be enough to fix a huge design mistake. You might have encountered similar occurrences if you tried editing on any design platform.
Elementor’s Revision History tool is a great help in this situation. You can easily revert to previous pages without losing any design elements.
The Pricing
The Elementor plugin is offered completely for free, letting you take full advantage of all its core web design features and elements needed to create a good-looking site or page. Elementor Pro, however, has more additions and upgrades that are miles ahead of the previous version, some of which may interest you in trying one.
Elementor Pro will allow you to explore a wider range of themes, templates and design blocks, as well as custom CSS and advanced programming capabilities. You can also create forms and pop-ups in the platform’s editing interface, integrate with WooCommerce, and use the theme builder.
Elementor Pro offers four subscription options, each tailored to different individuals or groups. It also includes a special website builder and hosting plan for next-level site management. All tiers can be paid annually and all share the same premium features. The only thing that sets them apart is the number of website activations, and the time it takes to respond to customer questions.
Elementor Pro Plans
- Essential Plan – $49/year, 1 pro website activation, 24/7 customer support
- Expert Plan – $199/year. 25 Pro Website Activations. 24/7 Customer Support
- Studio Plan – $299 in the first year, then $499/year after; 100 pro website activations, VIP customer support in under 30 minutes
- Agency Plan – $999/year, 1000 pro website activations, VIP customer support in under 30 minutes
The Elementor Cloud Website Builder + Hosting plan is $99 annually. It gives you the same features you can expect from any Elementor Pro plan but includes stunning hosting and CMS capabilities. You get a remarkable range of design assets, templates, and editing capacities, and your website is fully protected with Google Cloud Platform integration, SSL, and robust website management.
Elementor Free vs. Elementor Pro
The tricky part is: Do you feel the free WordPress plugin version is still appropriate for you, or do the Pro versions have such an advantage that you want to give it a try instead?
The free plugin version is a good option if you don’t want to add any extra features to your website or landing page. Elementor Free is already feature-rich in retrospect – its series of core tools are as dynamic as other web design platforms where their premium plans bring the same level of delivery. It is so dynamic that business teams can use the free version. Elementor Free
Elementor Free allows you to:
- Create optimized mobile-friendly versions of your site and page
- Go through your website’s version history
- Make use of fully customizable themes as well as built-in pre-made templates
- Add or edit out website blocks however you need them.
Elementor Pro might be the right choice if you need to license multiple websites. It offers a lot more value than the free version. This means that you have more options and more features to help you get the most out of your software. These include:
- An expanding list of over 300 themes and 100+ premium block templates;
- Global widgets allow you to use the same widget on multiple pages and not have to modify it individually.
- If you are looking for more ways to draw potential customers, there is a front-end form creator and a pop up editor.
- Integrations with the popular e-commerce platform WooCommerce, complete with template blocks and widgets that let you build an online storefront;
- You can create your own theme using the Theme Builder feature. Elementor Free
However, unless you wish to license multiple websites, Elementor Pro shouldn’t be viewed as the only way to expand the WordPress plugin. Elementor Free, as mentioned above, is sustainable enough for most users. However, there are many flexible themes and templates that can be integrated into Elementor. Astra is a notable example.
Elementor: How does it work?
First, install the Elementor plugin and activate it in WordPress. After you have installed the plugin, you will see a settings panel. You can modify any content while editing. Otherwise, you may head straight to WordPress’s pages section.
You will see the Edit with Elementor link located along the bar above your canvas. As soon as you click on the button, you will be redirected to builder interface. The image below perfectly illustrates what it looks like. Elementor Free
Based on the picture, here are a couple of things that you should expect as you explore the interface:
- The workroom or canvas. It takes up the largest part of the screen.
- The widgets area. It is located on the left side, next to the canvas. It contains lots of content as well as design elements that can be used.
- Settings. It is represented by three horizontal lines. This symbolise the ability to access a variety of fonts and colors.
- The Open Elementor widgets button. It is essentially a menu button that allows you to return the widgets list. Nine little squares are used to represent this.
- The Global Settings button. This button is represented by the cogwheel icon. It takes you to more advanced settings.
- The Revision History button. Displayed as a clock icon, it allows you to take a look at the history of previous versions of your page or website.
- Switch View. You can convert your desktop page to tablet-friendly or mobile-friendly versions by clicking the small monitor icon. This icon can be used to edit the content you wish your customers to see on their smartphones.
- Preview Changes. Click the small eye icon to see all the changes to your page.
- The Publish/Update button. Once this shaped button goes green, that’s when you’re ready to publish. If it’s grey, it means your page is updating – this time, unlike when it’s green, you can’t click it. Elementor Free
Structure Hierarchy
Before we can even begin building, you must first understand the structure hierarchy that Elementor follows. This similar structure has been used by many web designers, including those who are more experienced in website design.
In Elementor, your primary goal is to create a page. A page is where it usually contains a series of sections and the columns that come after that.
A section can be described as a row you can customize with many design elements such as background, colors and sizing.
On the other hand, the columns are located within a specific section. These are the places where widgets and content elements are located. Each can be styled and sized individually.
To recap, this is how Elementor’s structure hierarchy plays out:
Page > Section > Column > Widget/Content element
Designing a Page
Let’s create a page now that we have an understanding of the skeletal structure. Click the Edit with Elementor link in WordPress’ page design interface. Soon you’ll see a plus (+), highlighted in red violet. Click on it to add a section. Elementor Free
Next, you will need to choose the structure for your section. You can choose to have one column or several columns depending on the type of content that you want. You can then populate the columns with content elements. Simply drag any widget from the interface’s widget area and drop it onto them, be it a heading or an image. You can even adjust or rearrange them and sections and columns within the page.
Once you’re happy with the structural placement, now is the time to retune the finer details to make the page look more presentable. You can explore three main editing tabs: Style, Content, and Advanced.
Designing a pre-existing or pre-made themed page is much easier than doing so from scratch. Most of the time, you would only need to make slight adjustments in between sections, columns, or even widgets – unless you need to add a new design element. Elementor’s drag and drop functions make it much easier to refine some changes than coding.
The disadvantages: What else is missing?
We don’t mean to mislead you, Elementor is certain to be one of the best WordPress web design tools. But, there are always imperfections in the world. While there are many things that we love about it, there are a few that some of you may find inconvenient:
- The editing interface can be a bit buggy on some occasions. It’s speedy, swift, and ultimately convenient, but it does so well, too fast to the point where it freezes altogether. With that in mind, you might need to refresh and reopen it to get it back on track.
- Although most of Elementor’s features can be used for free, some may find them to be essential, but they are only available in Elementor Pro. This may prove frustrating for some. For instance, you can’t set site-wide styles in the free version, as you’re essentially stuck to a few pages simultaneously. Elementor Free
- You may find that some editing adjustments don’t work as you expect. On the one hand, if you add custom styling to certain links, you may end up with the default typography and font color. You may also have trouble finding the margin value if the alignment of your design elements is not correct.
Who should use elementor?
Elementor has a wealth of expert-level features and tools. The free version includes these, as well as additional useful upgrades for any Elementor Pro plan. It is also easier to use than most other WordPress web design plugins.
It’s easy to see why so many people love Elementor. Elementor is both a popular DIY tool for those who don’t have the necessary web design skills and an intuitive platform that can be used by a broad range of businesses.
We do have a few users in mind who will find Elementor more suitable. These include:
- Casual internet users. Bloggers and hobby website runners, in particular, will enjoy the wide, customizable benefits gladly offered by Elementor.
- Digital marketing professionals. Design tools aside, most of Elementor’s features are built to be marketing-ready – from the seamless integrations to thousands of platforms using Zapier to the pop-up and e-commerce widgets.
- Site builders. Elementor is an excellent stepping stone for those who are interested in creating websites for clients. Elementor Free
Alternatives to Elementor
Elementor may have some advantages over other web design plugins, but that doesn’t make it the best choice.
There are plenty of nice web design plugins for WordPress that deliver close to the same level as Elementor, with some that may offer only a few. We all know by now that WordPress’s in-house web design feature is not everyone’s cup of tea – that’s why the plugins were created in the first place, to make the experience much better by the mile.
Right now, there are two other leading WordPress web builder plugins out there that are on the same par as Elementor in terms of features: the Divi builder by Elegant Themes and Beaver Builder. Divi, one on hand, offers the same feature-rich range as Elementor and has the same ability to edit your website from a front-end interface as your clients see it. Although it has a similar look, there is no free option. On the other hand, Beaver Builder may not be as flashy as the other two plugins, but it still manages to pack as many essential design tools as possible into one platform. These tools are enough to make a website look great.
Other noteworthy web design plugin alternatives to Elementor include SeedProd and the SiteOrigin Page Builder.
Final Verdict: Is Elementor worth trying?
To answer the question: yes. Elementor is a premium drag-and-drop page building tool for WordPress. It’s packed with top-quality design tools and features. Most of these core features are offered free. Elementor Free
There’s no question as to why people keep coming back to this impressive plugin to create pages and websites. Elementor is different than other web design plugins in that it allows anyone to create whatever they want with no restrictions. Unlike others, it doesn’t force you to upgrade to a higher plan or a paid license, ensuring there’s enough space for everyone.
Here’s some advice before we let you explore Elementor for yourself: if your job involves running multiple websites and creating them for clients, we recommend you try Elementor Pro. The free plugin for WordPress will still work fine.
FAQ Elementor Free
Can I upload or export my templates to Elementor?
Yes, you can import your templates to Elementor. You can create a new template using the Theme Builder. Additionally, you can import your personal themes to the website builder via the Templates tab.
Similar to the previous function, you can export your template files to be used on another WordPress site – useful if you work as a web-builder for multiple clients.
What types of pages can I create using Elementor?
With Elementor, you can create homepages, landing pages, landing pages, about pages, or any mixed-interest pages under the sun.
If you’re subscribed to Elementor Pro, you can create full websites and even online stores apart from numerous pages.
Does Elementor slow down my website?
Elementor will not slow down your website so that it takes as little time as possible to load. However, a website that was built using this plugin may be two seconds slower than the one made from WordPress’s built-in website builder. Both are still faster than the Beaver Builder version.
WordPress websites made with plugins can take longer to build due to multiple factors, including poor hosting, large media files and slow themes.