When it comes to creating a good-looking page or website on WordPress, you need to make sure you have everything you need to accomplish it. Sure, the platform’s in-house page builder is always ready to assist you, but the problem is you can’t edit it as much as you’d like because of how bulky and out-of-the-place it is.
Thankfully, third-party web design plugins are there to address those woes you may often experience with WordPress’s own, and one of the most notable is Elementor. Elementor is designed to make it easy to create websites. No coding required!
Do you think Elementor could be the right page builder for you? Are you still undecided? We’re digging deep into all it has to offer, in order to answer your questions.
For those of you who prefer a more visual experience, here is a video review from the YouTube channel Pinky1472. You can still read our article to get an overview of Elementor.
Elementor in a Nutshell: What Is It About? How To Use Elementor As A Sales Funnel
Elementor is a WordPress website builder plugin. It is best known for its intuitive and visual drag-and-drop editor. This allows you to create a variety of design assets and blocks, and then see how your page looks to visitors in real time.
Elementor’s interface is similar to popular website builders such as Squarespace or Wix. You can either choose a pre-made template or build a custom-made WordPress website. One good thing about this one-of-a-kind platform is that all the tools you need to build a website are within your reach – all without the added hassles of coding that may get in the way of enjoying it.
What Does It Have to Offer?
Elementor is a WordPress plugin that lives up to its reputation. It offers a clean and simple interface that allows you to quickly navigate through all it has.
- Elementor offers a wider range of attractive and dynamic themes than the standard, plain themes that are often included with WordPress’ in-house themes.
- To edit your pages and posts, you have a completely separate interface that allows for interaction. WordPress’s similar editor is lightweight and easy to use.
- You can keep your current theme, even if it’s from WordPress – Elementor can deal with all WordPress themes as long as they’re compatible with version 5.0 of the platform or higher. The plugin can be used to transform a dull theme into something more appealing.
- The front-end handles all editing of your pages and websites. This means you’ll be able to see your work immediately as your visitors or customers see it. This remarkable feature allows you to better understand what design elements keep customers coming back for more.
Elementor, as a whole, makes it easy for anyone to use when it comes to creating an impressive page. The interface of Elementor is so simple and packed with useful tools, even people with more advanced knowledge in web design, can use it without any difficulty. This, in turn, has solidified the website builder to be an ideal choice for folks lacking resources or working as a one- or three-man team.
Numerous similar web design plugins might offer working people a pleasant drag-and-drop experience as well as a few useful tools. Elementor’s standards are not met by all plugins. With that being said, Elementor has gained a positive reputation among many WordPress users – more than three million of them have had the plugin installed on their accounts.
What makes this interesting web design platform stand out from all the rest? What other features does it offer that others don’t have? We’ll find out soon as we take a more in-depth look at what Elementor has in store for us, starting with its illustrious list of features.
Meet Elementor’s Features
Completely-packed Template Library
If you’re completely new to web design or you have basic knowledge of it but don’t have enough time to commit to it, Elementor has got your back with its library of over 150 template options to choose from. They make site-building easy as they turn your ideas into products that will grab attention.
The platform’s templates are classified into two categories:
- Pages – Full-length templates which require very little customization
- Blocks – templates for individual and specific parts of a page – examples of which include FAQs, pricing tables, portfolios, etc.
If you wish to expand beyond Elementor’s in-house template selection, you may find them from tons of third-party sources all over the internet and import them onto the platform under the My Templates tab.
Massive Widget Selection
It’s not just the vast range of templates that Elementor is lucky to be packed with. There are many widget options available in the plugin. Widgets can be smaller and more contained elements, which house a variety of content.
With a whopping total of 60+ widgets, you gain lots of insight into how you want to structure your website as well as the flexibility of doing so. These include text-related elements like headings, inner sections, media files such as images and videos, buttons and icons, as well as website sidebars. Map widgets powered by Google Maps, testimonials, star ratings, and gallery widgets are also part of what Elementor has in store.
You can add as many pages as you like to your site. As with the templates, you may also opt to import those from third-party sources to further expand your selection.
Convenient Drag-and-drop Editing
Elementor’s user interface is the most notable feature. Elementor’s drag-and-drop functionality allows users to create and edit pages as easily as possible. Simply drag whatever widget you like best from the left sidebar, and drop it into your workspace. You can also adjust the layout of the page by moving it to another location.
Apart from that, Elementor offers right-click support to assist users without having to go over the sidebar for slight edits all the time – something a couple of WordPress web design plugins aren’t equipped with.
Included is a Navigation view section that gives you a comprehensive list of content arranged accordingly to Elementor’s page structure – we’ll discuss that later on in full detail.
Also included within the editing interface is a Finder tool to help you further navigate swiftly between pages or content elements.
Fine-tuned Control Over Your Elements
Elementor, a simple WordPress page-building plugin is packed with design options that can be used by anyone. Elementor understands that every detail is important when creating a website that stands out. It allows you to modify and fix any design elements in the site you are building.
You can make necessary changes to your site’s content blocks and widgets, images, text, and text. You can also modify the font, size, and color of text content and headings.
Those are some of the basic editing tools you can explore in Elementor. You can also make specific adjustments to the plugin’s content elements. The plugin offers advanced customization options that include widget positioning within columns, custom CSS settings, animation effects and exact margins and padding for numbers.
Options for Your Mobile-friendly Page
All of Elementor’s templates are mobile-friendly by default, but you may be wondering if you could make some changes to match how you want it to look. You’ll be glad to know that the platform gives you full control to do whatever you want to make your website more appealing on smartphones and tablets, as with everything else.
You can click on the Switch view icon in the sidebar to be presented with three viewing options: one for your desktop, tablet and one for your mobile phone. If you want to omit a widget or limit whatever you want your clients/customers to see, you may choose any of the three and edit right away.
A Chance to Look Back at the Changes You’ve Made
Sometimes a few ‘undo’ actions may not be enough to fix a huge design mistake. Similar situations could have occurred if you tried to edit on any other design platform.
Elementor’s Revision History tool is a great help in this situation. You can easily revert to previous pages without losing any design elements.
Pricing
You can use the entire Elementor plugin for absolutely free. Elementor Pro, however, has more additions and upgrades that are miles ahead of the previous version, some of which may interest you in trying one.
Among the things you may get to enjoy if you choose Elementor Pro include exploring an expanded library of themes, templates, and design blocks; custom CSS and advanced coding capabilities; creating forms and pop-ups within the platform’s editing interface; integrations with WooCommerce; and, of course, the theme builder.
Elementor Pro has four main subscription plans, each designed for various individuals and/or groups. The plan also offers a website builder and hosting plans for advanced site management. All tiers are paid annually and share the same premium features; the only two factors that set each other apart are the number of website activations and customer support response time.
Elementor Pro Plans
- Essential Plan – $49/year. 1 Pro Website Activation. 24/7 Customer Support
- Expert Plan – $199/year. 25 Pro Website Activations. 24/7 Customer Support
- Studio Plan – $299 for the first year, and then $499/year thereafter; 100 pro websites activated, VIP customer support in less than 30 minutes
- Agency Plan – $999/year. 1000 Pro Website Activations. VIP Customer Support in Less Than 30 Minutes.
Elementor Cloud Website Building + Hosting is $99 per year. You get all the features of an Elementor Pro plan, but with amazing hosting and CMS capabilities. You get a remarkable range of design assets, templates, and editing capacities, and your website is fully protected with Google Cloud Platform integration, SSL, and robust website management.
Elementor Free vs. Elementor Pro
The tricky part is: Do you feel the free WordPress plugin version is still appropriate for you, or do the Pro versions have such an advantage that you want to give it a try instead?
The free plugin version is a good option if you don’t want to add any extra features to your website or landing page. Elementor Free is already feature-rich in retrospect – its series of core tools are as dynamic as other web design platforms where their premium plans bring the same level of delivery. So dynamic that even business teams can get away from using the free version instead. How To Use Elementor As A Sales Funnel
With Elementor Free, you can:
- Create optimized mobile-friendly versions of your site and page
- Check out the version history of your website.
- Make use of fully customizable themes as well as built-in pre-made templates
- Add or edit out website blocks however you need them.
Elementor Pro might be the right choice if you need to license multiple websites. One of its advantage that sits above the free version is that there is a lot of value added to it. This means that you have more options and more features to help you get the most out of your software. These include:
- An expanding list of over 300 themes and 100+ premium block templates;
- Global widgets allow you to use the same widget on multiple pages and not have to modify it individually.
- A front-end form builder and a pop-up editor if you want more ways to attract potential customers;
- Integrations with WooCommerce are available, with templates blocks and widgets to help you create an online storefront.
- The ability to create your personalized theme from scratch through its Theme Builder feature. How To Use Elementor As A Sales Funnel
Elementor Pro should not be considered the only way to grow the WordPress plugin if you don’t want to license multiple websites. Elementor Free, as mentioned above, is sustainable enough for most users. However, there are many flexible themes and templates that can be integrated into Elementor. Astra is a notable example.
Elementor: How does it work?
First, install the Elementor plugin and activate it in WordPress. After you have installed the plugin, you will see a settings panel. You can modify any content while editing. Otherwise, you may head straight to WordPress’s pages section.
You will see the Edit with Elementor link located along the bar above your canvas. As soon as you click on the button, you will be redirected to builder interface. This image shows you how it looks. How To Use Elementor As A Sales Funnel
Based on the picture, here are a couple of things that you should expect as you explore the interface:
- The workroom or canvas. It’s a huge part of the interface that takes up most of the screen.
- The widgets area. It is located on the left side, next to the canvas. It contains lots of content as well as design elements that can be used.
- Settings. It is represented by three horizontal lines. This symbolise the ability to access a variety of fonts and colors.
- The Open Elementor Widgets button. Essentially considered a form of the menu button, it allows you to return to the widgets list – nine little squares represent this.
- The Global Settings button. It is represented by the cogwheel icon and takes you to the more advanced settings.
- The Revision History button. It is displayed as a clock icon and allows you to view the history of pages or websites in your past versions.
- Switch View. This small monitor icon lets you convert the desktop version of your page into tablet-friendly and mobile-friendly iterations. This icon can be used to edit the content you wish your customers to see on their smartphones.
- Preview your changes. Once you click the tiny eye icon, you’re given a full look at the changes you’ve made to your page before you’re ready to publish it.
- The Publish/Update button. When the shaped button turns green, you are ready to publish. If it’s grey, it means your page is updating – this time, unlike when it’s green, you can’t click it. How To Use Elementor As A Sales Funnel
Structure Hierarchy
Before you can begin building, it is important to understand the structure hierarchy Elementor uses. This similar structure has been used by many web designers, including those who are more experienced in website design.
In Elementor, your primary goal is to create a page. A page is a collection of sections and columns.
On the one hand, a section is a row that you can customize with plenty of design elements, such as background, colors, sizing, and more.
On the other hand, the columns are located within a specific section. These, in turn, are where the widgets or content elements are placed. Each can be styled and sized individually.
This is Elementor’s hierarchy structure.
Page > Section > Column > Widget/Content element
Designing a Page
Now that we know how the skeletal outline works, let’s go ahead and create a page. Click the Edit with Elementor link in WordPress’ page design interface. Soon you’ll see a plus (+), highlighted in red violet. Click on it to add a section. How To Use Elementor As A Sales Funnel
The next thing you must do is select the structure of your section. You may choose a single column or multiple, depending on what type of content you wish to add. You can then populate the columns with content elements. Simply drag any widget from the interface’s widget area and drop it onto them, be it a heading or an image. You can even adjust or rearrange them and sections and columns within the page.
Once you’re happy with the structural placement, now is the time to retune the finer details to make the page look more presentable. You can explore three main editing tabs: Style, Content, and Advanced.
It is easier to design a pre-existing theme page than it is to create one from scratch. Most of the time, you would only need to make slight adjustments in between sections, columns, or even widgets – unless you need to add a new design element. Elementor’s drag and drop functions make it much easier to refine some changes than coding.
The disadvantages: What else is missing?
Don’t get us wrong – based on what we’ve shown you so far, Elementor is surely poised to be among the very best WordPress web design plugins out there. However, nothing in this world is always perfect. While there are many things that we love about it, there are a few that some of you may find inconvenient:
- Sometimes the editing interface can be a little slow. Although it’s fast, efficient, and ultimately very convenient, it can freeze too quickly. To get it working again, refresh it and reopen it.
- Though most of Elementor’s features are offered for free, there are a few that may appear essential but are only limited to Elementor Pro, which may be a bit discouraging for some. For instance, you can’t set site-wide styles in the free version, as you’re essentially stuck to a few pages simultaneously. How To Use Elementor As A Sales Funnel
- You may find that some editing adjustments don’t work as you expect. You may find that the default font and typography of certain links is what you have chosen, even if you add your own styling. You may also have trouble finding the margin value if the alignment of your design elements is not correct.
Who should use elementor?
Elementor has a wealth of expert-level features and tools. The free version includes these, as well as additional useful upgrades for any Elementor Pro plan. It is also easier to use than most other WordPress web design plugins.
With that being said, it’s no wonder why many individuals like Elementor as a whole – it’s both a popular DIY solution for folks who may not have on-hand expertise with web design and a quick, feature-rich platform for a wide range of businesses.
We do have a few users in mind who will find Elementor more suitable. These are:
- Casual internet users. Elementor offers many customizable benefits that are especially useful for bloggers and website owners.
- Digital marketing professionals. Design tools aside, most of Elementor’s features are built to be marketing-ready – from the seamless integrations to thousands of platforms using Zapier to the pop-up and e-commerce widgets.
- Site builders. Elementor is an excellent stepping stone for those who are interested in creating websites for clients. How To Use Elementor As A Sales Funnel
Alternatives to Elementor
Just because Elementor has advantages that may far exceed other contemporary web design plugins doesn’t mean you should consider it as the only choice worth considering.
There are plenty of nice web design plugins for WordPress that deliver close to the same level as Elementor, with some that may offer only a few. We all know by now that WordPress’s in-house web design feature is not everyone’s cup of tea – that’s why the plugins were created in the first place, to make the experience much better by the mile.
Right now, there are two other leading WordPress web builder plugins out there that are on the same par as Elementor in terms of features: the Divi builder by Elegant Themes and Beaver Builder. Divi, one on hand, offers the same feature-rich range as Elementor and has the same ability to edit your website from a front-end interface as your clients see it. However, despite giving off a very similar edge, it somehow doesn’t include a free option. On the other hand, Beaver Builder may not be as flashy as the other two plugins, but it still manages to pack as many essential design tools as possible into one platform. These are already enough to create an attractive website.
Other noteworthy web design plugin alternatives to Elementor include SeedProd and the SiteOrigin Page Builder.
Final Verdict: Is Elementor Worth Trying?
To answer the question: yes. If you’re searching for a top-notch drag-and-drop page-building instrument for WordPress that’s stuffed with professional-grade design tools and features, with most of those core features offered for free, look no further than Elementor. How To Use Elementor As A Sales Funnel
It’s easy to see why so many people continue to use this plugin to build websites and pages. We believe that Elementor stands out from most web design plugins because it allows individuals of all skill levels to build whatever they wish with no major obstacles in the way. Unlike others, it doesn’t force you to upgrade to a higher plan or a paid license, ensuring there’s enough space for everyone.
Here’s some advice before we let you explore Elementor for yourself: if your job involves running multiple websites and creating them for clients, we recommend you try Elementor Pro. Otherwise, the free plugin for WordPress will work just as fine!
FAQ How To Use Elementor As A Sales Funnel
Can I upload or export my templates to Elementor?
Yes, Elementor can import your templates. You can create a new template using the Theme Builder. Additionally, you can import your personal themes to the website builder via the Templates tab.
In a similar function, you can export your templates to be used on other WordPress sites – a handy function if you work for multiple clients as a website-building professional.
What types of pages can I create using Elementor?
Elementor allows you to create landing pages, homepages, landing page, landing pages and about pages.
If you’re subscribed to Elementor Pro, you can create full websites and even online stores apart from numerous pages.
Does Elementor slow down my website?
Elementor will not slow down your website so that it takes as little time as possible to load. However, a website that was built using this plugin may be two seconds slower than the one made from WordPress’s built-in website builder. Nonetheless, both equally bit faster than the version made through, say, Beaver Builder.
The reason why WordPress websites that are made using plugins take longer may derive from multiple factors: poor hosting, large media files, slow themes, and too many plugins at work.