When it comes to creating a good-looking page or website on WordPress, you need to make sure you have everything you need to accomplish it. The platform’s page builder is available 24/7, but you won’t be able to edit the site as often as you would like due to its size and location.
Thankfully, third-party web design plugins are there to address those woes you may often experience with WordPress’s own, and one of the most notable is Elementor. Elementor is designed to make it easy to create websites. Plus, no coding is required!
Do you think Elementor could be the right page builder for you? Or are you undecided? We’re digging deep into all it has to offer, in order to answer your questions.
For those of you who prefer a more visual experience, here is a video review from the YouTube channel Pinky1472. You can still read our article to get an overview of Elementor.
Elementor in a Nutshell: What Is It About? How To Unlock Elementor Pro
Elementor is a WordPress website builder plugin. It’s best known for its visual and intuitive drag-and-drop editor that allows you to use a wide range of design assets and blocks and see what your page will look like to visitors in real-time.
With an interface that’s more akin to that of popular website builders like Squarespace and Wix, Elementor lets you either opt for a ready-made professional template or create a good-looking WordPress website from the ground up. This unique platform has one advantage: all the tools that you need to create a website are at your fingertips.
What does it have to offer?
Living up to the reputation of being a very excellent WordPress plugin, Elementor provides a sleek and neat interface that lets you seamlessly go through everything it can offer.
- With Elementor, you’re greeted with an illustrious range of dynamic and attractive themes compared to the more standard and plain templates that often come with WordPress’ in-house themes.
- You get a separate and highly interactive work interface to edit your posts and pages. There’s no single sign of bulkiness associated with WordPress’s similar editor – everything is built to be silky smooth on your end.
- You can keep your current theme, even if it’s from WordPress – Elementor can deal with all WordPress themes as long as they’re compatible with version 5.0 of the platform or higher. The plugin can be used to transform a dull theme into something more appealing.
- The front-end handles all editing of your pages and websites. You’ll see your work as soon as your customers or visitors see it. This outstanding feature gives you a better understanding of which design element keeps them returning for more or otherwise.
Elementor, as a whole, makes it easy for anyone to use when it comes to creating an impressive page. The interface of Elementor is so simple and packed with useful tools, even people with more advanced knowledge in web design, can use it without any difficulty. This has made the website builder an excellent choice for those with limited resources or who work in a small team.
Numerous similar web design plugins might offer working people a pleasant drag-and-drop experience as well as a few useful tools. Elementor’s standards are not met by all plugins. With that being said, Elementor has gained a positive reputation among many WordPress users – more than three million of them have had the plugin installed on their accounts.
What makes this interesting web design platform stand out from all the rest? What other features does it offer that others don’t have? We will soon find out as we look deeper into Elementor’s features, beginning with its impressive list.
Meet Elementor’s Features
Fully-packed Template Library
Elementor’s library of more than 150 templates is perfect for those who are new to web design, or have some knowledge but don’t have the time. They make site-building easy as they turn your ideas into products that will grab attention.
The platform’s templates are classified into two categories:
- Pages – full-length templates that only require you to do low-effort customization
- Blocks are templates that can be used to create pages for specific and individual parts. Examples of blocks include portfolios, pricing tables, FAQs, portfolios, and more.
If you wish to expand beyond Elementor’s in-house template selection, you may find them from tons of third-party sources all over the internet and import them onto the platform under the My Templates tab.
Massive Widget Selection
It’s not just the vast range of templates that Elementor is lucky to be packed with. There are many widget options available in the plugin. Widgets can be smaller and more contained elements, which house a variety of content.
There are 60+ widgets that you can use to get a lot of information about how your website should look and the flexibility you have in doing so. Some of those include text-related elements such as headings and the inner section, media files like images and videos, buttons, icons, and website sidebars. Map widgets powered by Google Maps, testimonials, star ratings, and gallery widgets are also part of what Elementor has in store.
You can add as many pages as you like to your site. As with the templates, you may also opt to import those from third-party sources to further expand your selection.
Convenient Drag-and-drop Editing
If there’s one thing that Elementor is most prominent for, it has to be its highly convenient user experience. Elementor’s drag-and-drop functionality allows users to create and edit pages as easily as possible. Simply drag whatever widget you like best from the left sidebar, and drop it into your workspace. You can also adjust the layout of the page by moving it to another location.
Apart from that, Elementor offers right-click support to assist users without having to go over the sidebar for slight edits all the time – something a couple of WordPress web design plugins aren’t equipped with.
Included is a Navigation view section that gives you a comprehensive list of content arranged accordingly to Elementor’s page structure – we’ll discuss that later on in full detail.
The editing interface also includes a Finder tool that will help you navigate quickly between pages and content elements.
Fine-tuned Control Over Your Elements
For a basic WordPress page-building plugin, Elementor is surely stuffed with many design options that anyone can enjoy hassle-free. It knows that the finest of details matter when it comes to creating an eye-catching website, so it allows you the liberty to edit and fix every single design element in whatever you’re building.
You can make necessary changes to your site’s content blocks and widgets, images, text, and text. You can also change the font, sizing, and color of your text content and headings.
Those are some of the basic editing tools you can explore in Elementor. The plugin also has more advanced options to let you tweak specific adjustments to your content elements. The plugin offers advanced customization options that include widget positioning within columns, custom CSS settings, animation effects and exact margins and padding for numbers.
Options for Your Mobile-friendly Page
Elementor templates are all mobile-friendly by default. However, you might be curious if you can make some adjustments to your template to suit your needs. You’ll be glad to know that the platform gives you full control to do whatever you want to make your website more appealing on smartphones and tablets, as with everything else.
Just click the Switch view icon along the sidebar, and you’ll be greeted with three viewing options, each for the desktop, tablet, and mobile phone. You can choose from any one of the three viewing options to edit or omit widgets.
A Chance to Look Back at the Changes You’ve Made
Sometimes, a few ‘undos’ actions are not enough to correct a major design error. You might have encountered similar occurrences if you tried editing on any design platform.
Elementor’s Revision History tool is a great help in this situation. With it, you can revert to any of the previous versions of the page you’re editing without sacrificing the rest of your design elements.
Pricing
The Elementor plugin is offered completely for free, letting you take full advantage of all its core web design features and elements needed to create a good-looking site or page. Elementor Pro, however, has more additions and upgrades that are miles ahead of the previous version, some of which may interest you in trying one.
Elementor Pro will allow you to explore a wider range of themes, templates and design blocks, as well as custom CSS and advanced programming capabilities. You can also create forms and pop-ups in the platform’s editing interface, integrate with WooCommerce, and use the theme builder.
Elementor Pro offers four subscription options, each tailored to different individuals or groups. The plan also offers a website builder and hosting plans for advanced site management. All tiers can be paid annually and all share the same premium features. The only thing that sets them apart is the number of website activations, and the time it takes to respond to customer questions.
Elementor Pro Plans
- Essential Plan – $49/year, 1 pro website activation, 24/7 customer support
- Expert Plan – $199/year, 25 pro website activations, 24/7 customer support
- Studio Plan – $299 in the first year, then $499/year after; 100 pro website activations, VIP customer support in under 30 minutes
- Agency Plan – $999/year, 1000 pro website activations, VIP customer support in under 30 minutes
Elementor Cloud Website Building + Hosting is $99 per year. You get all the features of an Elementor Pro plan, but with amazing hosting and CMS capabilities. You get a remarkable range of design assets, templates, and editing capacities, and your website is fully protected with Google Cloud Platform integration, SSL, and robust website management.
Elementor Free vs. Elementor Pro
The tricky part is: Do you feel the free WordPress plugin version is still appropriate for you, or do the Pro versions have such an advantage that you want to give it a try instead?
If you want to build a website or landing page without thinking of adding anything else to further attract your clients, you may choose to stand by the free plugin variant. Elementor Free has many features that are already impressive in retrospect. Its core tools are just as dynamic as those of other web design platforms, which offer the same level or more delivery. So dynamic that even business teams can get away from using the free version instead. How To Unlock Elementor Pro
With Elementor Free, you can:
- Create optimized mobile-friendly versions of your site and page
- Go through your website’s version history
- Make use of fully customizable themes as well as built-in pre-made templates
- Add or edit out website blocks however you need them.
If the ability to build and license more than one website is what you’re looking for, Elementor Pro may be a more logical option. It offers a lot more value than the free version. What we mean by it is you have more options to explore and more features to give you the extra edge. These include:
- An expanding list of over 300 themes and 100+ premium block templates;
- Global widgets that allow you to use and edit the same widget across multiple pages without having to edit it individually;
- If you are looking for more ways to draw potential customers, there is a front-end form creator and a pop up editor.
- Integrations with WooCommerce are available, with templates blocks and widgets to help you create an online storefront.
- You can create your own theme using the Theme Builder feature. How To Unlock Elementor Pro
Elementor Pro should not be considered the only way to grow the WordPress plugin if you don’t want to license multiple websites. As previously mentioned, Elementor Free is already sustainable enough for most users – there are plenty of flexible themes and templates out there that can be integrated with Elementor, a notable example of which is Astra.
Using Elementor: How Does It Work?
First, install the Elementor plugin and activate it in WordPress. After you have installed the plugin, you will see a settings panel. You can modify any content while editing. You can also go to WordPress’s pages section.
You will see the Edit with Elementor link located along the bar above your canvas. As soon as you click on the button, you will be redirected to builder interface. This image shows you how it looks. How To Unlock Elementor Pro
Based on the picture, here are a couple of things that you should expect as you explore the interface:
- The canvas or workroom. It takes up the largest part of the screen.
- The widgets area. It is located on the left side, next to the canvas. It contains lots of content as well as design elements that can be used.
- Settings. Symbolized by three small horizontal lines, it is where you get to access a wide range of colors, fonts, and other design assets.
- The Open Elementor widgets button. It is essentially a menu button that allows you to return the widgets list. Nine little squares are used to represent this.
- The Global Settings button. This button is represented by the cogwheel icon. It takes you to more advanced settings.
- The Revision History button. Displayed as a clock icon, it allows you to take a look at the history of previous versions of your page or website.
- Switch View. You can convert your desktop page to tablet-friendly or mobile-friendly versions by clicking the small monitor icon. You may use this to edit what you want your customers to see through their phones.
- Preview Changes. Once you click the tiny eye icon, you’re given a full look at the changes you’ve made to your page before you’re ready to publish it.
- The Publish/Update button. When the shaped button turns green, you are ready to publish. It’s gray if your page is being updated. This time, unlike green, you cannot click it. How To Unlock Elementor Pro
Structure Hierarchy
Before we can even begin building, you must first understand the structure hierarchy that Elementor follows. If you’re especially new to website design, this similar framework has been abided by many experienced creators and other basic web design platforms.
Elementor’s primary goal is to create pages. A page is where it usually contains a series of sections and the columns that come after that.
A section can be described as a row you can customize with many design elements such as background, colors and sizing.
On the other hand, the columns are located within a specific section. These, in turn, are where the widgets or content elements are placed. Each can be styled and sized individually.
To recap, this is how Elementor’s structure hierarchy plays out:
Page > Section > Column > Widget/Content element
Designing a page
Let’s create a page now that we have an understanding of the skeletal structure. On WordPress’s page design interface, click the Edit with Elementor button. You’ll soon notice a plus (+) button highlighted in red violet – click on that to add a new section. How To Unlock Elementor Pro
Next, you will need to choose the structure for your section. You may choose a single column or multiple, depending on what type of content you wish to add. You can then populate the columns with content elements. Simply drag any widget from the interface’s widget area and drop it onto them, be it a heading or an image. These widgets can be rearranged and rearranged within the page.
Now is the time for fine tuning the details and making the page more attractive. You can explore three main editing tabs: Style, Content, and Advanced.
Designing a pre-existing or pre-made themed page is much easier than doing so from scratch. Most of the time, you would only need to make slight adjustments in between sections, columns, or even widgets – unless you need to add a new design element. With Elementor’s drag-and-drop functions, refining some necessary changes has been made much easier than the more advanced processes done through coding.
The Disadvantages: What Else is Lacking?
Don’t get us wrong – based on what we’ve shown you so far, Elementor is surely poised to be among the very best WordPress web design plugins out there. However, nothing in this world is always perfect. While there are many things that we love about it, there are a few that some of you may find inconvenient:
- The editing interface can be a bit buggy on some occasions. Although it’s fast, efficient, and ultimately very convenient, it can freeze too quickly. To get it working again, refresh it and reopen it.
- Though most of Elementor’s features are offered for free, there are a few that may appear essential but are only limited to Elementor Pro, which may be a bit discouraging for some. For instance, you can’t set site-wide styles in the free version, as you’re essentially stuck to a few pages simultaneously. How To Unlock Elementor Pro
- Some editing refinements may not go exactly as you wish them to. You may find that the default font and typography of certain links is what you have chosen, even if you add your own styling. You may also have trouble finding the margin value if the alignment of your design elements is not correct.
Who should use elementor?
Elementor has a wealth of expert-level features and tools. The free version includes these, as well as additional useful upgrades for any Elementor Pro plan. It is also easier to use than most other WordPress web design plugins.
It’s easy to see why so many people love Elementor. Elementor is both a popular DIY tool for those who don’t have the necessary web design skills and an intuitive platform that can be used by a broad range of businesses.
We do have a few users in mind who will find Elementor more suitable. These include:
- Casual internet users. Bloggers and hobby website runners, in particular, will enjoy the wide, customizable benefits gladly offered by Elementor.
- Digital marketing professionals. Design tools aside, most of Elementor’s features are built to be marketing-ready – from the seamless integrations to thousands of platforms using Zapier to the pop-up and e-commerce widgets.
- Site builders. If creating websites for a handful of clients is your day job, then Elementor is a great stepping stone to get you to where you want to be. How To Unlock Elementor Pro
Alternatives to Elementor
Just because Elementor has advantages that may far exceed other contemporary web design plugins doesn’t mean you should consider it as the only choice worth considering.
There are plenty of nice web design plugins for WordPress that deliver close to the same level as Elementor, with some that may offer only a few. We all know by now that WordPress’s in-house web design feature is not everyone’s cup of tea – that’s why the plugins were created in the first place, to make the experience much better by the mile.
There are currently two other top WordPress web builders plugins that are comparable to Elementor in terms if features: Divi builder By Elegant Themes and Beaver Builder. Divi is able to edit your website directly from the front-end interface, just like your clients. However, despite giving off a very similar edge, it somehow doesn’t include a free option. Beaver Builder is a more straightforward plugin than the others, but it packs as many design tools as you need into one platform. These are already enough to create an attractive website.
Elementor is not the only web design plugin you can use. SeedProd, Page Builder are also notable alternatives.
Final Verdict: Is Elementor Worth Trying?
To answer the question: yes. Elementor is a premium drag-and-drop page building tool for WordPress. It’s packed with top-quality design tools and features. Most of these core features are offered free. How To Unlock Elementor Pro
It’s easy to see why so many people continue to use this plugin to build websites and pages. We believe that Elementor stands out from most web design plugins because it allows individuals of all skill levels to build whatever they wish with no major obstacles in the way. Unlike others, it doesn’t force you to upgrade to a higher plan or a paid license, ensuring there’s enough space for everyone.
Before we let you explore Elementor, here’s some advice: If your job involves creating websites for clients or running multiple websites, we recommend that you use Elementor Pro. Otherwise, the free plugin for WordPress will work just as fine!
FAQ How To Unlock Elementor Pro
Can I upload or export my templates to Elementor?
Yes, Elementor can import your templates. Apart from letting you create one from scratch with the help of the Theme Builder feature, you can import your personalized themes into the website builder under the Templates tab.
Similar to the previous function, you can export your template files to be used on another WordPress site – useful if you work as a web-builder for multiple clients.
What pages can I make with Elementor?
With Elementor, you can create homepages, landing pages, landing pages, about pages, or any mixed-interest pages under the sun.
Elementor Pro subscribers can create websites, and even online shops.
Is Elementor slowing down my website?
Elementor will not slow down your website so that it takes as little time as possible to load. However, a website that was built using this plugin may be two seconds slower than the one made from WordPress’s built-in website builder. Both are still faster than the Beaver Builder version.
WordPress websites made with plugins can take longer to build due to multiple factors, including poor hosting, large media files and slow themes.